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Everflow - Partner Marketing Platform · 9 hours ago

B2B Affiliate Program Manager

Hybrid (Oakland, California, US)

Full-time

Hybrid

Mid, Senior Level

$75K/yr - $90K/yr

Everflow is a SaaS Partner Marketing platform for managing and scaling revenue from affiliates, partnerships, and marketing channels. The B2B Affiliate Program Manager will focus on expanding the B2B Referral and Affiliate program globally, driving new client acquisitions and brand awareness within the affiliate ecosystem.

AdvertisingInformation TechnologyMarketingSocial Media

Responsibilities

Develop high-value referral relationships with customers, partner tech platforms, relevant B2B affiliates, and communities

Cultivate long-term collaborations with partners that generate mutual business growth and consistent referral leads

Identify and pursue co-marketing opportunities, including joint content development, webinars, and case studies, to drive real value for partners and prospects

Define key performance indicators (KPIs) for the B2B affiliate program, including lead volume, conversion rates, and revenue generation, ensuring alignment with overall business objectives

Design and manage competitive and motivating incentive and commission structures for referral partners

Ensure partner activations are consistent, professional, and impactful, maintaining brand standards and high execution quality across all partner interactions

Manage the referral tracking system, ensuring accurate reporting on lead source, pipeline velocity, and partner commission payouts

Ensure all partnership activities adhere to legal, financial, and brand compliance standards

Qualification

B2B marketingPartnership developmentAffiliate managementAnalytical skillsCommunication skillsRelationship-buildingCreative thinkingCollaboration

Required

Demonstrable track record in B2B marketing, partnership development, or affiliate management, ideally within the SaaS, B2B technology, or advertising industries

Strong existing relationships within the B2B agency, tech platform, or media partner ecosystems are highly desirable

An analytical approach to affiliate marketing and decision-making, weaving in data where there is an opportunity

Excellent communication, storytelling, and relationship-building skills

Creative, self-sufficient, and highly proactive, with the ability to collaborate effectively across global teams