Chase · 2 weeks ago
Sapphire Acquisitions Marketing Strategy Lead
201 N Walnut St, Wilmington, DE, 19801, US
Full-time
Onsite
Senior Level
$133K/yr - $190K/yr
5+ years expChase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. As the Sapphire Acquisitions Marketing Strategy Lead, you will spearhead the execution of creative campaigns and collaborate with cross-functional teams to develop compelling business cases for growth.
BankingFinancial Services
Responsibilities
Oversee the planning, launch, and management of marketing campaigns to acquire new Sapphire card members, ensuring alignment with strategic objectives and brand standards
Collaborate with external marketing agencies to guide the development of creative assets, providing clear feedback and ensuring materials resonate with target audiences
Partner with internal teams—including Analytics, Product, Finance, and Legal—to build business cases for growth initiatives and ensure seamless execution of marketing strategies
Design and maintain channel-level roadmaps, identifying opportunities for optimization and expansion across acquisition channels
Establish and drive a learning agenda to test, measure, and refine marketing tactics, leveraging insights to enhance channel performance
Monitor campaign results, analyze key metrics, and synthesize findings into actionable recommendations for continuous improvement
Manage multiple concurrent projects, prioritizing tasks and resources to meet deadlines and deliver impactful results
Present campaign strategies, business cases, and performance updates to leadership and stakeholders, ensuring transparency and alignment
Partner with Analytics and Finance teams to create business case summaries for new customer acquisition tactics
Qualification
Required
Bachelor's degree or equivalent experience
Minimum 5 years of industry experience with a passion for marketing, brand management, and relationship management
Strong relationship management skills and ability to influence within a highly matrixed organization
Proactive, action-oriented, and results-driven; able to prioritize and manage multiple complex initiatives simultaneously
Excellent team player with a can-do attitude, able to collaborate and influence cross-functional teams
Effective communicator, able to distill insights from large data sets and make strategic recommendations
Comfortable working in an agile environment with competing priorities
Exceptional attention to detail and organizational skills
Strong analytical mindset; experienced in interpreting data and translating insights into strategy
Benefits
Comprehensive health care coverage
On-site health and wellness centers
A retirement savings plan
Backup childcare
Tuition reimbursement
Mental health support
Financial coaching
Company
Chase
Chase provides broad range of financial services. It is a sub-organization of JP Morgan Chase.
10001+ employees
Funding
Current Stage
Late StageLeadership Team
Mike McDonnell
Managing Director, Head of Chase Travel Platform Product
Nicole Sanchez
Managing Director, Consumer Bank, GM and Product Executive, Growth Financial Products
Recent News
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