Apple · 12 hours ago
Social Program Manager, Marcom Lead
San Francisco, CA
Full-time
Hybrid
Senior Level, Lead/Staff
$183K/yr - $274K/yr
10+ years expApple is a leading technology company known for its innovative products and marketing strategies. They are seeking an experienced Program Manager to oversee the cross-functional integration of Apple content across social media platforms, managing workflows and creative development of social-led initiatives.
AppsArtificial Intelligence (AI)BroadcastingDigital EntertainmentFoundational AIMedia and EntertainmentMobile DevicesOperating SystemsTVWearables
Responsibilities
Lead all creative development and content production for Instagram handle from Marcom and agency creative teams
Partner closely with social strategy to shape current work and future ambitions of the handle. Help define the future scope of work for the handle, aligning it with the strategic aim and budget realities
Be a creative voice across the work and a cultural touchpoint. Use your knowledge of social behaviors to impact the work we do and how it shows up in the social sphere
Manage and balance the yearly budget for social. Responsible for tracking project spend, quarterly forecasting, PO creation and approvals, finance team management, and agency scope tracking
Nurture key relationships within Marcom and across the wider business, for example, Buzz Marketing, PR, PM, Geos, Music, and Services. Work with these teams to identify social content opportunities, build processes, and establish trusted partnerships that can benefit the work
Partners on creation of cross-functional schedules to allow for social needs and best practices. Overseeing Publishing Calendar, making sure everyone is aligned on upcoming posts/launch timing for all projects
Facilitates discussions with internal stakeholders as needed. As well as partnering with Exec Social and PR to ensure all teams are aligned and informed on launch plans
Oversee and aid with new platform/feature testing, schedule planning, and acquiring necessary resources
Partner closely with Apple Media across all platforms on paid social strategy and opportunities
Manage the agency relationships
Qualification
Required
At least 10 years of experience in marketing with a focus on social media
Track record of social implementation and deep expertise in platform management and workflows
Strong comprehension of creative process, production, and complex project requirements
Understands briefs and recognizes risks and dependencies relevant to the completion of social initiatives
Extensive knowledge of social platforms and the changing landscape of these platforms and best practices
Preferred
Experience managing teams of at least 5-10 direct reports
Ability to organize information quickly and at a high level to address potential roadblocks and define the best way forward, keeping in mind the quality of the work and giving it room to develop
Exceptional organizations, prioritization and time management skills to thrive within a fast-paced, deadline-driven environment
Comfortable presenting complex global program plans and content structures to executive leadership
Inventive and enthusiastic problem solver, at ease with working in a dynamic, highly matrixed organization
Familiarity with marketing productivity tools, such as Sprinklr, Wrike, Opal, Adobe Experience Manager, Box, frame.io, and Quip
Benefits
Comprehensive medical and dental coverage
Retirement benefits
A range of discounted products and free services
Reimbursement for certain educational expenses — including tuition
Discretionary bonuses or commission payments
Relocation
Company
Apple
Apple is a technology company that designs, manufactures, and markets consumer electronics, personal computers, and software.
10001+ employees
H1B Sponsorship
Apple has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6998)
2024 (3766)
2023 (3939)
2022 (4822)
2021 (4060)
2020 (3656)
Funding
Current Stage
Public CompanyTotal Funding
$5.67BKey Investors
Berkshire HathawayMicrosoftSequoia Capital
2025-05-05Post Ipo Debt· $4.5B
2025-01-16Post Ipo Debt· $0.31M
2021-04-30Post Ipo Equity
Leadership Team
Tim Cook
CEO
Craig Federighi
SVP, Software Engineering
Recent News
Venrock
2025-12-01
2025-09-25
Mac Daily News
2025-09-25
Company data provided by crunchbase