Apple · 20 hours ago
Senior PR Manager, Launch Communications
Cupertino, CA
Full-time
Hybrid
Senior Level
$191K/yr - $288K/yr
7+ years expApple's communications team shapes and shares with the world the stories about our innovative products and services. The Senior PR Manager will develop the communications strategy and manage media and influencer activities to drive excitement around Apple Products, focusing on product launches and project management.
AppsArtificial Intelligence (AI)BroadcastingDigital EntertainmentFoundational AIMedia and EntertainmentMobile DevicesOperating SystemsTVWearables
Responsibilities
Developing the communications strategy and proactively managing activity with media and influencers to drive understanding and excitement around Apple Products
Focusing on launch, planning and liaising with teams that bring to life a product launch and project managing the process
Bringing energy, ideas and an appetite to bring fresh storytelling ideas to fruition, and working collaboratively with a variety of other teams and functions to create and deliver the activity that increases awareness and understanding
Finding new ways of working across functionally, optimizing processes and clarity around planning, and leading efforts comprehensively and presenting the PR voice in the launch window
Qualification
Required
7+ years of experience in communications
Past leadership experience, managing and developing teams
Fluency in English
Preferred
BS/BA or equivalent experience
Effectively builds formal and informal relationship networks inside and outside the organization
Develops and delivers effective communications that convey a clear understanding of the unique needs of different audiences
Analyses complex, high quantity, and sometimes contradictory information to effectively solve problems
Understands internal and external stakeholder requirements, expectations, and needs
Experience in media relations and have developed a network of media contacts in technology, consumer, lifestyle spaces
Experience in the latest trends in podcasting, newsletters and growing needs in creator space
Successfully delivered creative PR campaigns that have created meaningful impact
Self-motivated, possess a positive team-player attitude and passionate about consumer technology. Self-starter who is dedicated and demonstrates creative and critical thinking abilities
Excellent written and verbal communications skills. Superb attention to detail
Able to work with ambiguity and on complex topics across multiple jurisdictions. Skilled in multi-tasking, delivering under tight timelines, adapting quickly to change
Benefits
Comprehensive medical and dental coverage
Retirement benefits
A range of discounted products and free services
Reimbursement for certain educational expenses — including tuition
Discretionary bonuses or commission payments
Relocation
Company
Apple
Apple is a technology company that designs, manufactures, and markets consumer electronics, personal computers, and software.
10001+ employees
H1B Sponsorship
Apple has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (6998)
2024 (3766)
2023 (3939)
2022 (4822)
2021 (4060)
2020 (3656)
Funding
Current Stage
Public CompanyTotal Funding
$5.67BKey Investors
Berkshire HathawayMicrosoftSequoia Capital
2025-05-05Post Ipo Debt· $4.5B
2025-01-16Post Ipo Debt· $0.31M
2021-04-30Post Ipo Equity
Leadership Team
Tim Cook
CEO
Craig Federighi
SVP, Software Engineering
Recent News
Venrock
2025-12-01
2025-09-25
Mac Daily News
2025-09-25
Company data provided by crunchbase