BayPort Credit Union · 6 days ago
VP Retail Banking
Newport News, VA
Full-time
Onsite
Senior Level, Lead/Staff
8+ years expBayPort Credit Union is seeking a Vice President of Retail Banking to provide strategic and operational leadership across their retail delivery channels. This role focuses on creating a seamless member experience while driving growth and efficiency in alignment with organizational goals.
BankingCredit BureauFinanceFinancial ServicesInsurance
Responsibilities
Develop and execute the overall retail banking strategy to support member growth, satisfaction, and financial performance
Lead and inspire teams across branches, relief staff, and digital banking teams to deliver consistent, member-focused service
Collaborate with executive leadership to align retail initiatives with the Credit Union’s mission, vision, and strategic plan
Support the Chief Experience Officer with overseeing the Contact Center as needed
Ensure a seamless, omnichannel member experience across physical, virtual, and digital platforms
Champion a service culture that prioritizes relationship-building, financial well-being, and community impact
Use member feedback, data, and trends to continuously improve service delivery and engagement
Oversee daily retail operations, ensuring compliance with policies, procedures, and regulatory requirements
Drive process improvements, efficiency, and scalability across all retail channels
Partner with risk, compliance, and operations teams to ensure strong controls and sound operational practices
Lead efforts to grow deposits, loans, and digital adoption through coaching, performance management, and targeted initiatives
Establish and monitor KPIs, budgets, and performance metrics across retail teams
Identify opportunities to leverage technology and innovation to enhance member access and convenience
Build, coach, and retain high-performing leaders and teams
Foster collaboration across departments, encouraging shared accountability and continuous learning
Support workforce planning, talent development, and succession planning for retail teams
Perform other duties as assigned
Qualification
Required
Bachelor's degree in business, finance, or a related field
8-10 years' experience in retail banking, financial services, or credit union operations with progressive leadership. Demonstrated experience leading multi-channel delivery teams (branches, contact center, digital banking)
Strong understanding of retail banking products and services, member service models, and regulatory requirements
Proven ability to lead change, drive results, and build collaborative relationships
Demonstrated ability to set and achieve financial goals, including loan and deposit growth
Exceptional leadership and communication skills, with the ability to inspire and motivate teams
Proven ability to develop and execute strategic initiatives aligned with organizational objectives
Ability to effectively promote a Sales & Service culture through contest partnering with vendors and bringing fresh ideas
Ability to adhere to BayPort Credit Union's Core Values: Integrity, Be Bold, Compassion, Diversity, Innovation, It's On Me, and One Team
Company
BayPort Credit Union
BayPort Credit Union is a banking institution that offers services on mobile banking, investment, lending, credit and retirement plans.
201-500 employees
Funding
Current Stage
Growth StageTotal Funding
$0.16M2021-11-18Grant· $0.16M
Leadership Team
James Mears
President/CEO
Nancy Porter
Vice President Marketing
Recent News
2025-12-19
Company data provided by crunchbase