Coordinator, PLAY (Digital Entertainment & Engagement) jobs in United States
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USA TODAY Co., Inc. · 3 hours ago

Coordinator, PLAY (Digital Entertainment & Engagement)

USA TODAY Co., Inc. is a diversified media company dedicated to empowering and enriching communities. They are seeking a Coordinator, PLAY to help deliver engaging content for PLAY, focusing on puzzles, comics, and quizzes while collaborating across teams to enhance digital experiences.

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Responsibilities

Make light updates to the PLAY site using the content management system (CMS), such as updating copy, swapping images, or adjusting featured content
Partner with Editorial, Product, and Design to ensure updates reflect current campaigns, events, and brand standards
Support homepage refreshes, seasonal promotions, and other digital activations that keep PLAY feeling dynamic and current
Coordinate and track A/B tests, homepage variations, or other performance-driven experiments in collaboration with Product and Data teams
Help brainstorm and test new content formats, visuals, or experiences that encourage audience engagement
Keep information and deliverables flowing smoothly between Product, Sales, Marketing, Legal, Finance, and Data
Maintain trackers, shared documents, and calendars to keep teams organized and aligned
Prepare updates that capture progress and next steps for cross functional teams, including leadership
Flag potential blockers early and help find quick, practical solutions
Build relationships across departments to make collaboration easier and more enjoyable
Assist with sponsorship, partnership, and promotional deliverables in coordination with relevant internal and external teams
Support contract routing, invoice tracking, and documentation with Legal and Finance
Help ensure all teams are ready and informed for campaign launches or content drops
Coordinate newsletter operations in partnership with Editorial and Marketing — including scheduling, content updates, and performance tracking
Use AI and productivity tools to simplify recurring tasks — from organizing information to creating summaries or templates
Explore new tools or ideas that could improve how the PLAY team communicates and collaborates
Contribute ideas to help streamline processes and strengthen team operations

Qualification

Digital media experienceProject coordinationContent management system (CMS)A/B testing coordinationAudience engagement initiativesProactivityCommunication skillsOrganizational skillsTeam playerAdaptability

Required

Bachelor's or master's degree in communications, journalism, marketing or related field or equivalent combination of education and experience
4–5+ years of experience in a coordination, operations, or production support role — ideally within digital media, entertainment, or marketing
Proven success supporting projects or campaigns that involve multiple teams
Excellent organizational and communication skills with keen attention to detail
Comfortable using collaboration, data, and AI tools to work efficiently
Adaptable, proactive, and able to juggle multiple priorities in a creative, fast-paced environment
A team player who enjoys helping others stay on track and informed

Preferred

Experience coordinating A/B tests, newsletters, or audience engagement initiatives is a plus
A genuine love for casual games, horoscopes, comics, or all of the above is a big plus
Experience using a CMS for publishing or maintaining digital content
Familiarity with creative workflows, marketing operations, or digital campaign coordination
Understanding of digital publishing, audience engagement, or lifestyle media trends

Company

USA TODAY Co., Inc.

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USA TODAY Co., Inc.

Funding

Current Stage
Late Stage

Leadership Team

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Michelle Crossman
Manager of Columbus Magazines Group- Columbus Monthly, Columbus CEO, Columbus Weddings
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Mike Reed
Chairman / CEO
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