King Swings · 1 week ago
Marketing Manager
Parkesburg, PA
Full-time
Hybrid
Mid Level
$80K/yr - $100K/yr
4+ years expKing Swings is seeking a strategic, hands-on Marketing Manager to lead the brand marketing initiatives across their residential and commercial businesses. The role is responsible for translating brand strategy into action and ensuring campaigns, partnerships, and activations are executed consistently and on brand.
FurnitureManufacturingRetailSporting Goods
Responsibilities
Manage the execution of the marketing calendar across product launches, evergreen campaigns, activations, and partnerships
Coordinate integrated campaigns across owned, earned, and paid channels in collaboration with performance, creative, and digital teams
Own marketing briefs and manage cross-functional kickoffs. Maintain marketing documentation, calendars, and project plans
Track progress against timelines and flag risks or gaps to leadership
Own campaign development and execution, translating objectives into clear campaign narratives, messaging frameworks, and go-to-market plans
Lead strategy implementation across product launches, seasonal initiatives, partnerships, events, and sales enablement
Drive cross-functional campaign alignment, partnering with Creative, Digital, Performance, PR, and Sales to deliver high-impact campaigns on time and on brand
Support existing partnerships by coordinating deliverables, activations, and marketing support
Research and assist in developing new brand and community partnership opportunities
Coordinate with partners to execute co-branded campaigns and storytelling initiatives
Manage the execution of event marketing and community engagement initiatives
Coordinate logistics, timelines, and cross-functional inputs for events and activations
Partner with Creative and Sales to ensure events align with brand and business goals
Serve as the internal point of contact for PR agency coordination, including asset delivery, approvals, and timelines
Collaborate with influencer and performance teams to support integrated PR and content amplification
Assist in incorporating PR moments into digital content and marketing campaigns
Qualification
Required
4-6 years of marketing experience in brand marketing, campaigns, and partnerships
Experience leading integrated marketing campaigns across multiple channels
Excellent verbal, written, and visual communication skills
Strong project management and organizational skills
Strong interpersonal and leadership skills
Shares King Swings' values of family, integrity, and community
Willingness to work occasional evenings and weekends for events
Bachelor's degree in Marketing, Communications, or related field
Benefits
Health benefits
401(k)
Paid time off (PTO) and company holidays
Hybrid work schedule based in our Parkesburg, PA office
Employee discount
Opportunities for growth and advancement within a growing, family-owned company
Company
King Swings
King Swings is a manufacturer and supplier of swing, furniture, and accessories.
11-50 employees
Funding
Current Stage
Early StageLeadership Team
Janet Malin
Chief Marketing Officer
Jonas E Zook
CNC Operator
Company data provided by crunchbase