The New York Racing Association · 5 hours ago
Contest Specialist, NYRA Bets
The New York Racing Association is seeking a Contest Specialist for NYRA Bets to assist in the planning, execution, and administration of handicapping contests. This role focuses on supporting player engagement and promotional strategies through effective contest operations and marketing efforts.
AssociationEquestrianNon ProfitSports
Responsibilities
Follows established guidelines to assist with the planning and execution of NYRA Bets contests, including Free-to-Play, paid entry, and promotional formats
Supports contest marketing efforts by assisting with content creation, email campaigns, and social media scheduling
Monitors contest calendars, rules, prize structures, and operational logistics
Helps gather and organize player engagement data, feedback, and contest performance metrics to support reporting and analysis
Assists in maintaining contest rules, calendars, and prize structures, ensuring alignment with organizational and regulatory standards
Supports cross-functional teams, including Marketing, VIP/Key Accounts, Creative Services, and Customer Service, to ensure smooth contest operations
Follows established processes to identify opportunities for improving contest execution, engagement strategies, and operational efficiency
Assists in monitoring competitor contests and industry trends to provide insights for team discussions
Qualification
Required
Bachelor's Degree in marketing, communications, sports management, or related field
2–4 years in marketing, promotions, contest operations, or customer engagement
Ability to travel as needed to major contests
Ability to work in a customer facing role (approximately 40% of the time)
Experience in managing events, contests, or customer-facing programs
Preferred
Strong organizational and project management skills
Excellent written and verbal communication
Familiarity with CMS platforms, email marketing tools, and social media scheduling tools
Experience with customer segmentation and personalization platforms (e.g., Optimove) is a plus
Knowledge of horse racing, sports betting, or gaming preferred
Proficiency in Excel, Word, PowerPoint
Company
The New York Racing Association
The New York Racing Association is a nonprofit organization that manages and operates thoroughbred horse racing tracks in New York.
Funding
Current Stage
Late StageRecent News
Business Wire
2025-10-25
Sports Business Journal
2025-10-16
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