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Betterment · 7 hours ago

Website Operations Associate

Betterment HQ - New York City

Full-time

Hybrid

New Grad, Entry Level

$70K/yr - $80K/yr

Betterment is a leading, technology-driven financial services company that empowers people to build wealth with confidence and ease. The Website Operations Associate will support the maintenance and execution of Betterment's marketing website, ensuring content accuracy and compliance while collaborating with various teams to deliver high-quality updates.

FinanceFinancial ServicesFinTechImpact InvestingRetirement

Culture & Values

Responsibilities

Execute assigned day-to-day website updates in HubSpot CMS, including page edits, content publishing, metadata updates, redirects, and low-to-medium complexity builds using existing templates and web components

Serve as the primary executor for incoming website update requests from stakeholders, following defined intake, prioritization, approval, and SLA processes

Execute compliance-related website work, including disclosure and award updates, recordkeeping, and maintaining accurate audit trails of approvals

Perform pre-publish quality assurance to ensure pages meet accessibility, SEO, brand, and publishing standards, including metadata, internal linking, and indexation best practices

Support ongoing site maintenance and release operations, including change logs, publish communications, content remediations, page deprecations, redirect cleanup, and metadata audits

Qualification

HubSpot CMSSEO fundamentalsHTML/CSSWebsite updatesProcess-orientedAttention to detailClear communicationCollaboration

Required

Comfortable working in a CMS (e.g., HubSpot) to manage structured content, templates, and web components; HTML/CSS experience is a plus

Strong attention to detail and ability to follow defined processes, quality standards, and QA workflows consistently

Clear written communication skills and comfortable collaborating with cross-functional partners such as designers, copywriters, marketers, and compliance teams

Prior experience supporting website updates or digital operations (internships or entry-level roles welcome), with exposure to content publishing best practices

Familiarity with accessibility, SEO fundamentals, or web quality assurance and an interest in applying those standards in day-to-day work