Robert Half · 1 month ago
User Experience Writer/Specialist
Minneapolis, MN, US
Full-time
Hybrid
Entry, Mid Level
2+ years expRobert Half is seeking a Digital Experience Specialist to optimize the user experience of member and employer digital portals. This role involves UX writing, content design, and user research to enhance engagement and satisfaction.
ConsultingHuman ResourcesRecruitingSecurity
Responsibilities
Conduct content audits and user journey mapping to identify gaps, redundancies, and optimization opportunities
Analyze user behavior data (heatmaps, click paths, session recordings) to inform content structure, placement, and format
Apply information architecture principles to improve findability and align content to user mental models
Design clear content hierarchies that prioritize user tasks and reduce cognitive load
Help define when content should live within internal portals versus external or vendor sites
Apply UX writing best practices including progressive disclosure, microcopy, contextual help, and clear calls to action
Ensure content is mobile-responsive, performant, and compliant with WCAG 2.1 AA accessibility standards
Apply SEO fundamentals to improve discoverability within portal environments
Independently configure and run usability testing (e.g., UserTesting), analyze results, and present insights to stakeholders
Translate qualitative and quantitative research into actionable content improvements
Run A/B tests on content variations such as headlines, CTAs, and layouts
Monitor analytics dashboards (Google Analytics, Hotjar, etc.) and make data-backed optimization recommendations
Review, edit, and maintain digital content that balances compliance requirements with user needs
Translate complex information into plain language, scannable layouts, and visual hierarchies
Create low-fidelity content prototypes prior to copy development
Build scalable content templates and contribute to content design systems
Perform content QA in development environments, including validation of dynamic and audience-specific content
Manage annual content reviews, inventories, style guides, and version control
Partner with developers to ensure content and design work together seamlessly
Collaborate with product managers and subject matter experts to align content with user needs and business goals
Work with compliance and legal partners while advocating for user-first language
Support marketing and analytics teams with content that drives engagement and measurable outcomes
Qualification
Required
2–5 years of experience in UX writing, content design, or digital content strategy for customer-facing portals or applications
Portfolio demonstrating strong UX writing methodology and problem-solving across unfamiliar domains
Deep understanding of UX/CX principles including information architecture, user flows, and progressive disclosure
Experience using web analytics tools to inform content decisions
Hands-on experience working in a CMS environment (e.g., Sitecore, WordPress)
Strong knowledge of accessibility standards (WCAG 2.1 AA) and inclusive design
Excellent writing, editing, and visual communication skills focused on clarity and usability
Company
Robert Half
🔒 At Robert Half, we prioritize your security—if you believe you've encountered a scam or fraudulent recruiter, please report it immediately to https://www.roberthalf.com/us/en/fraud-alert.
10001+ employees
H1B Sponsorship
Robert Half has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (31)
2022 (32)
2021 (18)
2020 (22)
Funding
Current Stage
Public CompanyTotal Funding
unknown1978-01-13IPO
Leadership Team
Keith Waddell
President and CEO
Paul Gentzkow
President and Chief Executive Officer, Talent Solutions
Recent News
EIN Presswire
2025-04-14
Company data provided by crunchbase