Customer Marketing Manager jobs in United States
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RevolutionParts · 2 days ago

Customer Marketing Manager

RevolutionParts is a pioneering force in the automotive eCommerce realm, seeking passionate individuals to join their team. The Customer Marketing Manager will drive customer adoption, retention, and advocacy through strategic marketing programs, owning the customer lifecycle from onboarding to renewal and expansion.

AutomotiveE-Commerce
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Growth Opportunities

Responsibilities

Own the end-to-end customer marketing lifecycle from onboarding to expansion with clear campaign objectives tied to retention, satisfaction, and wallet share growth
Plan and execute strategic marketing campaigns that drive feature adoption, customer engagement, and usage across all post-sale customer segments
Own customer educational content and transactional communications, ensuring messaging is valuable, relevant, and on-brand
Drive customer advocacy by identifying champions and creating scalable programs for testimonials, case studies, referrals, event, and peer promotion
Track, report, and optimize campaign and program effectiveness using metrics like adoption, engagement, NPS, and expansion influence
Use customer insights and data to refine segmentation, messaging, and program effectiveness
Collaborate with Implementation, Customer Success, and Support to identify key moments in the customer journey that can be enhanced through marketing
Partner with Product Marketing and CX to influence messaging and ensure content supports the intended stage and action

Qualification

Customer marketing experienceLifecycle marketing programsCampaign planningExecutionB2B SaaS experienceProject management skillsCustomer-centric mindsetEmpathyUnderstanding customer personasData analysis skillsExperience in automotive industryCX platformsCommunicationProblem-solvingCollaboration skills

Required

2–4 years of experience in marketing, with a focus in customer or lifecycle
Proven experience owning customer or lifecycle marketing programs at a B2B SaaS company
Demonstrated ability to drive measurable outcomes such as feature adoption, upsell influence, or NPS improvement
Ability to plan and execute campaigns across email, lifecycle automation, and educational touchpoints
Clear understanding of customer personas and how to translate insights into targeted marketing efforts
Strong project management skills with the ability to manage multiple initiatives and hit deadlines without micromanagement
Excellent communication skills with the ability to influence and align cross-functional stakeholders
Customer-centric mindset with a strong sense of empathy and problem-solving ability

Preferred

Experience in the automotive or eCommerce industry
Familiarity with CX platforms like ChurnZero or Gainsight
Experience influencing or collaborating on customer-facing content without owning content creation

Benefits

Competitive compensation
Career development
Benefits
401K match
Parental leave
Many more valuable perks

Company

RevolutionParts

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RevolutionParts, based in Phoenix, Arizona, accelerates parts and accessories sales across major automotive brands in North America.