Programmatic Strategy Manager jobs in United States
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Exact Marketing ยท 18 hours ago

Programmatic Strategy Manager

positionUnited States
timeFull-time
remoteRemote
seniorityEntry, Mid Level
money$40K/yr - $55K/yr
date1+ years exp

Exact Marketing is a digital media buying service dedicated to helping agencies and brands deliver innovative campaigns. The Programmatic Strategy Manager will be responsible for managing and optimizing digital media campaigns, collaborating with sales teams, and developing strategic partnerships to ensure client success.

AdvertisingSEMSEO

Responsibilities

Quickly become well-versed in our industry-leading products and services across video, mobile, and display advertising
Conceptualize, place, optimize, and report on digital media campaigns for many clients across several DSPs
Work directly with our sales team to conceptualize and sell cutting-edge digital media campaigns to our agency and brand direct partners
Develop and maintain strategic partnerships with advertising agencies, brands, and media buyers, nationwide
Take ownership of accounts to ensure success in collaboration with the larger team
Strategize among the larger team new technologies, data providers, and partners that can be integrated or acquired for additional capabilities for our partners

Qualification

DSP experienceAdvertising campaign strategiesProject managementB2BB2C campaignsSocial media platformsTracking pixelsCommunication skillsProblem-solving skillsPositive attitude

Required

At least 1 year of demonstrable firsthand experience placing media buys directly on DSPs
Ability to articulate a strong understanding of advertising campaign strategies
Expectational communication and project management skills
Familiarity with B2B and B2C campaigns
Ability to manage several marketing campaigns simultaneously
Strong problem-solving skills
Positive, can-do attitude, with the ability to work with sales professionals, and ability to prioritize numerous projects simultaneously

Preferred

Direct experience with DSPs including Stack Adapt, The Trade Desk, and Simpli.Fi
Direct experience with social media platforms including Meta, TikTok, Google, Snapchat, Pinterest, etc
Experience reporting campaign results directly to clients and partners
Experience placing tracking pixels on client websites (directly or using GTM) and building online and offline conversion and attribution models
Experience with foot traffic attribution models

Benefits

401(k)
401(k) matching
Dental insurance
Flexible schedule
Health insurance
Health savings account
Life insurance
Paid time off
Retirement plan
Vision insurance

Company

Exact Marketing

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Exact Marketing is an advertising company that provides direct marketing, social media marketing, digital marketing, SEM, and SEO services.
dateFounded in 2016
location
Brownsville, Texas, USA
people-size2-10 employees
web-link
https://exactmarketing.digital/

Funding

Current Stage
Early Stage

Leadership Team

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Larry Wood
Chief Operations Officer
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Company data provided by crunchbase