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Cotality · 11 hours ago

Digital Marketing Technology Manager

Austin, Texas Metropolitan Area

Full-time

Hybrid

Senior Level

5+ years exp

Cotality is a global Information Services leader empowering various industries with superior data and analytics. They are seeking a Digital Marketing Technology Manager to serve as the link between the Mortgage & Payment Solutions Marketing Communications Team and the centralized Digital Marketing and Marketing Operations Team, focusing on campaign execution and cross-team communication.

Property InsuranceReal EstateSoftware

Hiring Manager

Andrea Mosley

Responsibilities

Serve as the primary liaison between the Marketing Communications Team and the Enterprise Digital Marketing and Marketing Operations Team

Lead the intake and prioritization process for all MarCom digital marketing and operations requests, translating MarCom needs (e.g., campaign launches, website updates, reporting requests) into clear, documented requirements for the Digital/Ops Team

Communicate project timelines, technical constraints, and operational updates from the Digital/Ops Team back to the MarCom stakeholders, ensuring expectations are accurately set and managed

Oversee and ensure the integrity and quality of MarCom data and reporting requirements, confirming they are implemented consistently by the Operations Team

Partner with MarCom to define key metrics and work with the Digital/Ops Team to ensure the necessary campaigns, dashboards, and reports are built and maintained

Facilitate cross-team alignment on process improvements, new tool adoption, and standard operating procedures to improve efficiency and reduce friction

Maintain expert-level knowledge of all B2B digital marketing and reporting tools to effectively scope requests and troubleshoot issues, including HubSpot, Tableau, Salesforce.com, and Google Analytics

Qualification

B2B digital marketingHubSpotTableauSalesforce.comGoogle AnalyticsAnalytical skillsProject managementCommunication skillsProblem-solvingCollaboration

Required

5+ years of B2B digital marketing experience, with a focus on process, operations, and cross-functional project management

Demonstrated expertise and hands-on operational experience with key marketing automation, CRM, and reporting tools, most importantly: HubSpot & Tableau required; GoldCast, Salesforce.com, Webflow, and Google Analytics a plus

Strong understanding of the end-to-end B2B marketing process, from content creation to lead lifecycle management

Strong communication skills including the ability to translate technical complexities into clear business communications

Strong analytical and problem-solving skills with a can-do attitude

Ability to think strategically and balance day-to-day execution

Exceptional project management, organizational, and communication skills

Ability to collaborate and work well with different stakeholders and remain composed under pressure

Passion for learning and keeping up with industry trends, especially in marketing technology and operations