The Walt Disney Company · 14 hours ago
Director, Global Brand Commercialization –Disney Classics/Nat Geo
Glendale, CA, USA
Full-time
Onsite
Director/Executive
$186K/yr - $249K/yrThe Walt Disney Company is a global leader in entertainment and media, and they are seeking a Director of Global Brand Commercialization for their Disney Classics and Nat Geo brands. This role involves driving brand health analysis, developing growth strategies, and collaborating with various teams to implement integrated franchise strategies across the global licensing business.
Amusement Park and ArcadeAnimationConsumer GoodsDigital MediaE-CommerceMedia and EntertainmentMulti-level MarketingPerforming ArtsResorts
Responsibilities
Identify category, market, licensee, and audience opportunities for growth to deliver franchise objectives and collaborate on growth target
In partnership with the Vice President, drive development of integrated franchise strategies and brand expansion efforts globally
Own relationship with relevant content & brand owners. Evaluate & prioritize new IP & other opportunities
Collaborate effectively with Regional Brand & Franchise partners, Category partners and Cross-Functional partners
Contribute to building and strengthening a culture that is nimble, productive, forward looking, and entrepreneurial. Ensure agendas and action schedules for meetings, including absent stakeholders
Role model integrity, champion change and be a positive ambassador for the Walt Disney Company. Create a meeting culture with the right people at the table, where everyone contributes
Support and guide ideation and implementation of the global franchise strategies. Work effectively with a virtual team (category, retail, marketing, and local teams), supporting and guiding them towards reaching the set commercial objectives
Act as a brand steward for the managed franchises, supporting the business with reviews and approvals to ensure consistency and compliance to the franchise attributes and goals
Represent the brand for all selected internal and external presentations and meetings, supporting the VP, Global Brand Commercialization
Qualification
Required
Proven experience of building effective relationships, leading and managing change and collaboration across departments to achieve financial targets and joint goals
Experience leading different senior stakeholders and getting support through negotiation and influencing, demonstrating resilience, tenacity and diplomacy
A blend of commercial and marketing skills
Financial acumen understanding lever that can be pulled to deliver commercial growth on a Global scale
Strong people management skills, comfortable managing a small team and in-direct stakeholders
Ability to use different influencing styles to achieve end goal
Comfortable using and working through a matrix structure to deliver the end solution
Able to drive internal focus through visual sales tools and compelling strategy
Open communicator who shows curiosity for solution seeking
Understanding of Global perspective, external context and regional differences
Understanding of multiple categories across consumer product
An impressive presenter with ability to deliver a compelling message to a varied group (internal and external)
Bachelor's degree or equivalent
Benefits
A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.
Company
The Walt Disney Company
The Walt Disney Company started as a cartoon studio and evolves into sports coverage and television shows.
Founded in 1923
10001+ employees
H1B Sponsorship
The Walt Disney Company has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (83)
2024 (63)
2023 (96)
2022 (130)
2021 (30)
2020 (40)
Funding
Current Stage
Public CompanyTotal Funding
$11BKey Investors
Citibank
2020-04-13Post Ipo Debt· $5B
2020-03-20Post Ipo Debt· $6B
1978-01-06IPO
Leadership Team
Robert Iger
CEO
Christine M. McCarthy
Senior Executive Vice President & Chief Financial Officer
Recent News
2026-01-08
Company data provided by crunchbase