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Chatsworth Products · 1 day ago

Digital Media & Brand Engagement Specialist

Georgetown, TX

Full-time

Hybrid

Entry Level

1+ years exp

Chatsworth Products is seeking a creative, energetic, and tech-curious Digital Media & Brand Engagement Specialist to help define and elevate how our brand shows up across social platforms. In this hybrid role, you will capture real-time stories, conduct interviews, and create compelling content that showcases the company's people, products, and innovations.

Information Technology & Services

Comp. & Benefits

Responsibilities

Execute CPI’s social media strategy, aligning content to defined campaigns, messaging priorities, and editorial direction across LinkedIn, YouTube, TikTok, Instagram, X, CPI’s blog, and emerging platforms

Plan, script, schedule, and publish content aligned to campaigns, launches, industry trends and brand initiatives

Assist with blog content planning and execution, including topic research, coordinating contributions, CMS uploads, and ongoing collaboration with the Content Manager

Track and report monthly analytics, offering insights and recommendations

Monitor comments, trends, industry news, and competitor activity to keep content fresh

Lead real-time engagement and responding, tagging, and participating in relevant conversations

Make CPI visible, human, and consistent across digital channels

Capture real-time video content featuring products, demos, engineering stories, and manufacturing insights

Film and conduct interviews with Product Managers, SMEs, and internal leaders

Produce short-form, social-optimized videos (Reels, TikToks, YouTube Shorts, LinkedIn clips)

Edit video content, add captions/graphics, and ensure brand consistency

Maintain a well-organized content library of footage, b-roll, and social assets

Support CPI’s digital brand presence through social-first content, short-form video, and behind-the-scenes storytelling, including selective on-camera participation as appropriate

Capture short-form video and visual content that supports campaigns, launches, and ongoing brand storytelling, with emphasis on speed, clarity, and brand alignment over high-production output

Represent CPI at in-person events, product demonstrations, customer tours, and internal activities

Build strong relationships with SMEs to uncover meaningful stories and educational content

Stay up to date on ICT, data center, edge, hyperscale, and AI infrastructure trends

Support content development through research, social listening, and trend monitoring, providing summarized insights to Content Marketing and Product Marketing

Evaluate platform changes, emerging tools, and new content formats

Collaborate with Marketing, Product Management, L&D, and Sales on campaigns and storytelling

Support creation of complementary content: photography, product clips, animated social assets, snippets for webinars/blogs, etc

Help maintain equipment, social kits, and video gear

Performs other related duties as assigned by management

Qualification

Social media managementVideographyVideo editing toolsDigital storytellingContent creationPhotography skillsBasic design experienceAnalytical mindsetWriting skillsOrganizational skills

Required

1-2 years of experience in social media, videography, digital content creation, or related (internships welcome)

Comfortable participating in on-camera content as needed

Experience shooting and editing video (mobile or camera)

Proficiency with video editing tools (Premiere Pro, Final Cut, DaVinci Resolve, CapCut, etc.)

Strong writing skills for captions, scripts, social, and blog copy

Digital storytelling with the ability to distill complex or technical topics into engaging, accessible stories

Awareness of social platform best practices and trends

Self-starter with strong organizational skills and ability to work independently

Eagerness to travel occasionally for events or filming

Analytical and problem-solving mindset

Ability to translate data and search metrics into actionable insights

Commitment to brand consistency, user experience, and data integrity

Organized, self-directed, and accountable for project outcomes

Future-focused thinker with interest in marketing technology and search optimization

Proven ability to manage priorities and maintain attention to detail in a fast-paced environment

Ability to lift 25 lbs., move file boxes, etc. as needed

Preferred

BA/BS Degree in Business, Marketing, Journalism or Communication preferred

Experience in a B2B or technical environment

Familiarity with data centers, ICT, edge infrastructure, or AI trends (not required)

Photography skills

Basic design or motion graphics experience

Benefits

Annual profit sharing

Vested ownership shares

Standard benefits that remind our Employee Owners they are valued, respected, and trusted to help guide the company’s future

Company

Chatsworth Products

Chatsworth Products (CPI) is a 100% employee-owned, global manufacturer of ICT infrastructure solutions that power and protect critical technology investments—from data centers and edge environments to enterprise IT, industrial automation, artificial intelligence (AI), and high-performance computing (HPC).

Founded in 1991

Simi Valley, California, US

1001-5000 employees