MAXX Properties · 5 days ago
Marketing Manager of Strategy & Operations
MAXX Properties is a family-owned company with over 85 years of real estate experience. They are seeking a Marketing Manager of Strategy & Operations to bridge strategy and execution, driving performance across a multi-state portfolio of communities by building systems, refining processes, and managing vendor relationships.
Real Estate
Responsibilities
Be the go-to marketing partner for regional and onsite teams—translating goals into execution that drives occupancy and performance
Oversee property-level marketing campaigns, tracking KPIs and optimizing performance across multiple markets
Diagnose underperforming assets, build turnaround strategies, and guide onsite teams through execution
Manage vendor relationships across digital, paid media, creative, ILS, and technology partners, ensuring alignment, performance, and ROI
Own and optimize all ILS listings (apartments.com, Zillow, etc.) across the portfolio—maintaining data integrity, creative consistency, and performance tracking
Lead the social media and reputation strategy for the portfolio—developing playbooks, managing content standards, and partnering with onsite teams to enhance engagement and online sentiment
Build and maintain marketing systems and workflows in Notion, Monday.com, and other platforms that improve visibility and collaboration
Develop and standardize toolkits, templates, and playbooks to strengthen marketing consistency
Collaborate with Operations, Revenue, and IT to ensure alignment between marketing performance and business goals
Support campaign execution and optimization for paid media, social, and digital channels
Lead training and rollout of new marketing systems and best practices
Uphold brand standards across all property marketing materials and channels
Qualification
Required
Bachelor's degree in Marketing, Communications, or related field
5+ years of multifamily marketing experience; regional or portfolio-level experience preferred
Proven success diagnosing and improving marketing performance at underperforming or struggling assets
Experience managing multiple projects, teams, and vendors in a fast-paced environment
Proficiency with Notion, Monday.com, Yardi, EliseAI, or similar platforms
Strong understanding of digital marketing, paid media, and performance reporting
Skilled in cross-functional collaboration, with a detail-oriented, solution-driven mindset
Company
MAXX Properties
Maxx Properties is a real estate company offering property management services.
Funding
Current Stage
Growth StageRecent News
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