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Acuity · 7 hours ago

Director of Sales - Industrial Vertical

Atlanta, GA

Full-time

Hybrid

Lead/Staff, Director/Executive

$136K/yr - $244K/yr

5+ years exp

Acuity Inc. is a market-leading industrial technology company focused on innovative solutions in lighting and building management. The Director of Sales – Industrial Vertical will drive strategic growth within the industrial market, supporting direct and utility sales channels while collaborating with cross-functional teams to capture major project opportunities and enhance market presence.

ElectronicsLightingManufacturingSmart BuildingSmart Home

Responsibilities

Develop and recommend sales strategies based on market analysis, competitive insights, and customer needs within the industrial sector

Evaluate go-to-market approaches—including product positioning, service models, pricing, and channel strategy—to optimize performance across industrial applications

Provide input to Product Management for roadmap prioritization and strategic planning aligned with industrial market trends

Monitor regulatory developments, emerging technologies, and market shifts to identify new opportunities

Gather and synthesize field feedback to uncover product gaps and influence long-term innovation strategies

Establish consistent operating rhythms, standard work, and best practices to drive continuous improvement

Contribute to sales forecasting and operating expense planning

Ensure alignment of priorities across sales and product leadership teams

Serve as a subject-matter expert for large, complex, or national industrial projects

Tailor sales approaches for diverse audiences, including manufacturers, engineering firms, contractors, utilities, and distributors

Identify training, engagement, and growth opportunities within the industrial ecosystem using data-driven prioritization

Provide coaching and guidance to the broader sales organization on best practices and integrated solutions

Support the skills development of the direct sales team through one-on-one coaching and in-field training, focusing on industrial solutions, technical expertise, and effective selling strategies

Present technical education content and CEU programs as needed

Participate in industry standards, regulatory, and code-related events to maintain subject-matter expertise

Define content for regional and national trade shows and support marketing in developing thought-leadership campaigns and sales tools

Qualification

Industrial market expertiseStrategic planningProject managementSales strategy developmentTechnical communicationCoaching skillsAnalytical skillsMulti-channel distributionDetail-oriented