Granicus India · 5 hours ago
SEO Analyst
Granicus is a company focused on transforming the Govtech industry by connecting governments with their constituents. They are seeking an SEO Analyst who will provide expertise in search engine optimization and conversion rate optimization to clients, helping them achieve their digital marketing goals through data analysis and strategic consulting.
Computer Software
Responsibilities
Manages SEO and CRO services for all assigned accounts, to include meeting all service level agreements
Conducts phone and face-to-face consultation, reporting, and training with clients. Delivers presentations
Educates clients about SEO and CRO, including best practices. Provides recommendations for better results
Manages client communications and scope changes during project execution. Provides professional feedback and guidance when unreasonable demands are made
Reviews and responds to clients without delay and with complete answers
Assists customers with technical implementations
Creates and maintains positive client relationships and high level of client satisfaction
Identifies and communicates upsell and cross-sell opportunities
Conducts thorough on-page optimization and site health checks
Analyzes data trends and organic performance, develops strategic SEO plans and conducts SEO activities to attain high visibility on search engines
Implements creative ways to improve organic results and works closely in a consultative role with the clients and SEO team
Explains SEO performance issues to clients in ways that are clear, understandable and valuable
Utilizes Google Analytics, Search Console, SEMRush, and other platforms to review SEO performance and provide descriptive, predictive and prescriptive analyses
Provides complete and correct monthly and quarterly reports by the 10th business day of the following month. Ensures delivery of all reports at least 48 hours prior to client call
Conveys analysis and recommendations in the report that are useful and unique to the client
Properly executes and produces all contracted items within an SEO project’s stated scope of work
Thoroughly reads, understands and completes assigned tickets quickly without compromising quality
Creates and submits detailed tickets to SEO Specialists, developers or other departments for support when necessary
Reviews tickets when complete and checks for accuracy before closing the ticket
Self-manages ticket queue and assigns tickets as necessary for issues that arise, including new page optimizations
Develops and executes annual SEO Account Plan items on time and paces accounts appropriately
Ideates and executes data-driven A/B tests for client websites
Utilizes Growthbook and Google Analytics for reporting
Works with client to implement winning strategies across client’s website
Applies common SEO tools with confidence, including Google Analytics, Google Tag Manager, Google Keyword Planner, Google Search Console, SEMrush and Growthbook to assess SEO performance
Demonstrates a strong background with Google Analytics and other digital SEO tools like Google Search Console, SEMRush, Mouseflow, Screaming Frog and MOZ, among others
Develops and executes search engine optimization initiatives to drive incremental search traffic
Exercises critical thinking to conduct thorough analysis that results in actionable insights
Is passionate about SEO and remains knowledgeable about trends and best practices
Communicates clearly, effectively and persuasively in both written and verbal forms
Exercises good judgment to take smart action and solve problems, does not require constant oversight, does more than the bare minimum and performs under pressure
Maintains high standards and provides work that is professionally composed and free of error
Responsible for Granicus information security by appropriately preserving the Confidentiality, Integrity, and Availability (CIA) of Granicus information assets in accordance with the company's information security program
Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking all required privacy training in a timely manner, in accordance with company policies
Qualification
Required
1-3 years of industry-agnostic experience conducting search engine optimization in a client-facing role
Strong background with Google Analytics and other digital SEO tools like Google Search Console, SEMRush, Mouseflow, Screaming Frog and MOZ
Ability to apply common SEO tools with confidence, including Google Analytics, Google Tag Manager, Google Keyword Planner, Google Search Console, SEMrush and Growthbook to assess SEO performance
Ability to conduct thorough analysis that results in actionable insights
Passionate about SEO and remains knowledgeable about trends and best practices
Ability to communicate clearly, effectively and persuasively in both written and verbal forms
Ability to exercise good judgment to take smart action and solve problems
Ability to self-manage ticket queue and assign tickets as necessary for issues that arise, including new page optimizations
Ability to ideate and execute data-driven A/B tests for client websites
Willingness and ability to travel domestically or internationally
Responsible for Granicus information security by appropriately preserving the Confidentiality, Integrity, and Availability (CIA) of Granicus information assets in accordance with the company's information security program
Responsible for ensuring the data privacy of our employees and customers, their data, as well as taking all required privacy training in a timely manner, in accordance with company policies
Company
Granicus India
Funding
Current Stage
Late StageCompany data provided by crunchbase