Bath & Body Works · 2 days ago
Manager, Market Research
Bath & Body Works is committed to creating a culture of belonging focused on delivering exceptional fragrances and experiences to customers. The Manager, Market Research will lead the market research process for assigned merchant businesses, providing actionable insights to influence marketing and brand strategy.
BeautyConsumer GoodsPersonal Care and HygieneRetailShopping
Responsibilities
Lead research projects from beginning to end, from gathering objectives, proposing the right methodology, overseeing fielding and analysis, and creating actionable reports and implications
Collaborate with cross-functional teams, especially in digital and omni-channel, to support business goals with relevant insights
Build strong internal and external relationships to drive a proactive, strategic research agenda, with a focus on digital and omni-channel insights
Develop and present data-driven reports tailored to various audiences, combining primary and secondary research
Manage external vendors to ensure quality and timely execution of research projects
Qualification
Required
7+ years of experience in a retail market research or consumer insights role; corporate-side experience is required
Demonstrated proficiency in both primary and secondary research methodologies, including quantitative and qualitative techniques
Strong quantitative analysis working with large, raw datasets in Excel to extract insights and summarize customer feedback efficiently
Strong qualitative analysis synthesizing spoken and written open-ended feedback to identify key themes and trends
Exceptional writing skills, with the ability to clearly synthesize information from multiple sources and translate insights into compelling stories for a range of audiences
Strong interpersonal and verbal communication skills, including interacting directly with customers in a retail setting
Great teammate who can effectively collaborate across cross-functional teams and internal partners
Ability to operate independently in a changing environment while managing multiple priorities and delivering results under tight deadlines
High level of attention to detail and commitment to quality
Self-motivated with a passion for continuous learning and drive to elevate insights and outcomes
BA/BS in Business, Marketing, Finance, Economics, Strategy or related field or equivalent experience
Preferred
Supplier-side experience is highly desirable
MBA preferred but not required
Benefits
Robust medical, pharmacy, dental and vision coverage. Plus, access to our onsite wellness center and pharmacy located at the Columbus, OH home office.
401k with company match and Associate Stock Purchase with discount
No-cost mental health and wellbeing support through our Employee Assistance Program (EAP)
Opportunity for paid time off and paid parental leave. Plus, access to family and lifestyle programs including a family building benefit, childcare discounts, and home, auto and pet insurance.
Tuition reimbursement and scholarship opportunities for post-secondary education programs
40% merchandise discount and gratis that encourages you to come back to your senses!
Company
Bath & Body Works
Bath & Body Works is a specialty retailer and a go-to place for gifts and goodies that delight customers. It is a sub-organization of L brands.
Funding
Current Stage
Public CompanyTotal Funding
$524.64MKey Investors
Third Point Ventures
2022-12-08Post Ipo Equity· $524.64M
1982-12-23IPO
Recent News
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