US Tech Solutions · 5 months ago
Marketing Analytics/Digital Media Measurement Lead
New York, NY
Full-time
Hybrid
Senior Level, Lead/Staff
8+ years expUS Tech Solutions is a global staff augmentation firm providing a wide range of talent on-demand and total workforce solutions. They are seeking a strategic problem-solver with deep media measurement expertise to design and implement modern media measurement solutions that drive stronger business outcomes and enable AI-driven innovation.
Information Technology
Responsibilities
Lead the design and delivery of measurement solutions, owning the durable measurement narrative with clients and agencies
Partner with internal teams, external partners, and stakeholders to execute technical projects and accelerate infrastructure deployment
Drive adoption and operationalization of advanced measurement solutions (e.g., Enhanced Conversions, GA4, Ads Data Manager, sGTM, PAIR)
Translate complex technical and data-driven insights into clear business value propositions for executives and client leadership
Develop and review Joint Business Plans (JBPs), identifying opportunities to optimize strategies and outcomes
Build and maintain dashboards to analyze business performance, consumer behavior, and industry trends
Provide analytical consulting across sales, marketing, and product development to inform business decisions and Go-to-Market strategies
Influence executive stakeholders by articulating the value of modern measurement strategies and data transformation initiatives (e.g., predictive bidding, lead scoring)
Deliver research, insights, and data-driven narratives that support client business strategies and consumer engagement
Qualification
Required
8+ years of experience in media analytics, digital media, advertising sales, or management consulting
Hands-on expertise with SQL, GA4, gTag, Ads Data Manager, sGTM, and PAIR
Strong knowledge of data infrastructure ecosystems for media measurement and marketing
Proven experience working with agencies or enterprise clients to design and implement scalable solutions
Track record of influencing senior stakeholders and driving adoption of complex solutions
Strong analytical and data-driven storytelling skills
Proficiency in data analysis, reporting, and dashboard creation
Business acumen with experience in opportunity and pipeline management
Excellent stakeholder management and client engagement skills
Strong persuasion, presentation, and executive influence abilities
Bachelor's degree in Business, Marketing, Data Analytics, Economics, Statistics, or a related field
Preferred
Strong strategic and consultative skills with ability to link technical solutions to business outcomes
Comfortable working cross-functionally with sales, engineering, and agency partners
Proactive, collaborative, and able to lead without direct authority
Company
US Tech Solutions
US Tech Solutions counted among the largest yet the fastest growing staffing firm; all achieved organically.
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Manoj Agarwal
Chief Executive Officer
Recent News
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