Redirect Health · 1 day ago
Marketing Copywriter (Direct Response) - $0 Healthcare for You and Your Entire Family
Phoenix, AZ
Full-time
Hybrid
Mid, Senior Level
$68K/yr - $68K/yr
5+ years expRedirect Health is dedicated to making healthcare affordable for small businesses and individuals. The Marketing Copywriter (Direct Response) role focuses on creating conversion-focused messaging across various platforms to drive growth and improve healthcare access.
Hospital & Health Care
Responsibilities
Serve individuals, families, SMBs, and broker audiences across the full customer journey
Be responsible for high-performing email and funnel copy that drives opens, clicks, conversions, and ROI
Directly impact healthcare access by helping people clearly understand and act on Redirect Health’s value
Own: Conversion copy and email marketing strategy across HubSpot and Mailchimp, including newsletters, nurture sequences, promotional campaigns, and automated journeys
Support: Messaging for landing pages, ads, SMS, and funnel assets aligned to brand voice and conversion goals
Collaborate with: Director of Growth Marketing, Design, Marketing Ops, and Sales to align messaging, testing cadence, and performance goals
Improve: Open rates, click-through rates, conversion rates, CPA, and ROI through A/B testing and performance analysis
Advocate for: Audience needs by maintaining a deep understanding of individuals, families, SMBs, and broker segments
Writing clear, persuasive copy grounded in buyer psychology
Using performance data to continuously refine messaging and creative
Delivering consistent improvements in conversion and campaign performance
Qualification
Required
5+ years of experience in direct-response copywriting and email marketing strategy
Strong portfolio of conversion-driven copy (emails, ads, landing pages, funnels)
Deep knowledge of HubSpot and Mailchimp, including segmentation, automation, and analytics
Proven success building high-performing nurture, promotional, and retention campaigns
Strong understanding of buyer psychology, storytelling, and conversion principles
Strong analytical mindset and uses data to inform copy decisions
Highly organized, detail-oriented, and able to manage multiple projects under tight deadlines
Preferred
Has experience in healthcare, health tech, or performance marketing environments
Benefits
FREE healthcare for you and your entire family
Dental & Vision insurance
Paid time off & sick time
401(k) access
Company
Redirect Health
Redirect Health is transforming the way small and medium-sized businesses approach healthcare.
201-500 employees
Funding
Current Stage
Growth StageLeadership Team
David Berg
CEO and Co-Founder
Paul Johnson
Ceo And Founder
Company data provided by crunchbase