Zenni Optical · 7 hours ago
Director, Category Management
Zenni Optical is a company dedicated to making prescription eyewear affordable and accessible since 2003. They are seeking a Director of Category Management to define and champion the strategic direction for assigned categories, manage product roadmaps, and drive innovation through data-driven decision-making.
E-CommerceFashionHealth CareRetail
Responsibilities
In partnership with the VP of Frames Product, define and champion category strategy, including product roadmaps, new product introductions, and financial plans aligned to revenue and profit goals
Drive category strategies that strengthen brand positioning and capture global market share through strong cross-functional collaboration
Partner and collaborate with stakeholders, including procurement, brand, marketing, channel owners and executive leadership to define strategies that meet customer needs and increase product performance
Leveraging the category strategy to collaborate with the FP&A team and create the annual product financial plan by category/style that aligns with the annual revenue plan
Lead the product creation and assortment planning, considering factors such as global market trends, consumer preferences and historical sales data
Create the seasonal NPI Roadmap and design briefs based on the product financial plan including global needs, carryover, new product introduction and product exits
Maximize sales and margin by setting volume and margin targets in the design briefs
Through cross-functional partnership and data collection establish key product initiatives and correlate investment plans to hit seasonal revenue and margin targets
Create Product brief for Marketing Team, identifying hero and key product stories to drive product visibility and sales
Review all product photography to ensure photos represent the product accurately to the consumer
Responsible for outlining the execution of category initiatives for the Website and Mobile App to optimize sales
Partner with marketing and channel partners to develop sales driving actions including product placement, site merchandising, region specific assortment and ranges, and promotional strategies to achieve targets
Define metrics to measure customer satisfaction and product performance, use these to analyze and make future decisions around the lifecycle of the product portfolio
Manage effective product lifecycle planning and management that aligns to product performance expectations via the product financial plan, from product launch through end of life, avoid SKU proliferation
Manage the reporting, capture and communication of product performance data and findings to inform business and commercial planning
Identify areas from improvement and implement corrective actions when necessary
Collaborate with key stakeholders to determine competitive pricing strategies by market for existing and new products optimizing sales and profitability while remaining competitive across the markets
Set price and margin targets for new product introductions within the design brief
Responsible for achievement of margin and revenue targets for assigned product categories
Monitor global industry trends, competitor activity, and emerging market opportunities to inform strategic decisions
Provide internal stakeholders with competitive insights, including pricing, promotional strategies, and marketplace trends
Lead and develop the category management team with clear goals and accountability
Demonstrate strong working relationship with the E-commerce, FP&A, Procurement, Demand Planning, Site Merchandising, Brand, Commercial Ops, Product Marketing, Engagement Marketing and all members of the Executive, Leadership Team is required
Qualification
Required
Bachelor's degree in business, product management, merchandising, marketing, or related field (or 7+ years of combined education and experience)
7+ years of category or product management experience within a fashion or eyewear brand, with strong knowledge of ecommerce and international channels
Advanced business, product, and financial acumen with the ability to translate data and consumer insights into actionable strategies
High proficiency in G Suite and working knowledge of Microsoft and Adobe suites, Slack or something similar
Travel Requirements: 20-30% travel, including domestic travel to the Novato office (3-4 times per year) and international travel to Italy, France, and APAC region (3-4 times per year)
Preferred
Bay Area-based candidates are preferred!
Benefits
Annual Bonus Program
Healthcare: 100% medical, dental, and vision coverage for employees (50% for dependents)
401k with 4% employer match
Generous PTO in addition to our Week of Zen - the time between Christmas and New Year’s to relax and recuperate
Fully Paid Parental Leave - 16 weeks for birthing and non-birthing parents
Tech Stipend - $50 USD per payroll towards tech & cell phone expenses
Annual Zenni Gift Card - to use towards our products!
Company
Zenni Optical
Leader in Online Prescription Eyewear
H1B Sponsorship
Zenni Optical has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (2)
2024 (12)
2023 (8)
2022 (7)
2021 (5)
2020 (4)
Funding
Current Stage
Growth StageLeadership Team
Recent News
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2025-11-01
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