Bendix Commercial Vehicle Systems LLC · 3 hours ago
Analyst 1-3, Marketing
Bendix Commercial Vehicle Systems LLC is part of the Knorr-Bremse Group, a leader in braking technologies. The Marketing Analyst role involves supporting and advancing product marketing effectiveness across various channels, developing Tactical Marketing Plans, and collaborating cross-functionally to ensure impactful marketing initiatives.
Responsibilities
Create, develop, and secure approval for Tactical Marketing Plans (TMPs) for assigned product lines; update as needed
Develop product messaging including features, benefits, and limitations tailored to target audiences
Build and maintain M-SME expertise for assigned product lines
Develop and/or guide marketing collateral using tools such as Adobe Creative Suite, Copilot, and vendor-specific platforms
Represent Bendix at trade shows, customer meetings, demos, and industry events
Conduct market research and summarize insights for internal stakeholders
Generate reports on trends and product performance using internal sales systems (BW, SAP, etc.)
Create and administer surveys to evaluate customer satisfaction, expectations, market conditions, and company image
Participate in marketing projects, support cross-functional collaboration, and contribute as a productive team member
Support customer interactions in alignment with Sales and Marketing leadership
Qualification
Required
1–3 years in marketing, product marketing, sales, product management, or business development
Understanding of fundamental marketing practices, tools, and B2B methodologies
Basic knowledge of sales strategies and database/query tools
Bachelor's degree in Marketing, Business Administration, or related field is required
Experience marketing technical/industrial products required
Proficient in Microsoft Office, software packages (BW and SAP reporting), Adobe Suite, Copilot, and digital tools
Strong communication, analytical, and problem-solving abilities
Ability to manage multiple priorities professionally and collaboratively
Preferred
Basic familiarity with commercial vehicle industry
Industrial/technical product experience preferred
Co-op/intern experience acceptable
Strong knowledge of marketing tools, direct/targeted marketing practices, and B2B strategies
Intermediate database/query tool knowledge
Understanding of commercial vehicle industry segments (OE, Fleet, Aftermarket) and key competitors
Knowledge of braking systems, CMS, compressors, air dryers, wheel ends
Experience marketing technical/industrial products required
Commercial vehicle or heavy industrial equipment experience preferred
Digital marketing/SEO/automation skills a plus
Master's/MBA preferred
Digital Marketing certification a plus
Benefits
Employees (and their eligible dependents) will be eligible to enroll in group healthcare plans that offer medical, dental, vision, and basic life and disability insurance.
Employees will also be able to enroll in our company’s 401k plan.
Employees will also receive 120 hours of vacation leave and 40 hours of Personal Paid Absence every year.
Employees will also enjoy 12 paid holidays, and 1 floating holiday throughout the calendar year, subject to relevant terms outlined in the employee handbook.
6 weeks of paid parental leave will also be available for use.
Hired applicant will be able to purchase company stock, subject to the relevant plan documents and annual bonuses based on achievement of certain metrics of up to 4% of annual salary.
Company
Bendix Commercial Vehicle Systems LLC
Bendix Commercial Vehicle Systems, a member of Knorr-Bremse, develops and supplies leading-edge active safety technologies, energy management solutions, and air brake charging and control systems and components under the Bendix® brand name for medium- and heavy-duty trucks, tractors, trailers, buses, and other commercial vehicles throughout North America.
Funding
Current Stage
Late StageLeadership Team
Recent News
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