Kohl's · 15 hours ago
Senior Manager, Digital Analytics (Remote)
Kohl's is seeking a Senior Manager for Digital Analytics to lead business and insights efforts that drive decision-making and guide business strategies. This role involves managing data collection, analysis, and reporting to enhance customer experience and drive revenue growth.
RetailShopping
Responsibilities
Oversee all digital analytics activities, including partnering with stakeholders towards development and implementation of analytics
Lead the curation and analysis of sales, consumer and other data to inform strategic decisions and plans for the digital business
Provide proactive category sales guidance based on analytics and trend interpretation
Identify digital sales implications from cross-functional interdependencies such as marketing promotional calendar changes, spending changes, and fulfillment decisions
Lead team through assessment of sales results, evaluate purchasing behaviors and measure trends for Digital product categories
Develop and implement a comprehensive digital analytics strategy to measure and optimize web, app, and digital marketing performance
Lead the deployment and management of analytics tools (Google Analytics, Adobe Analytics, etc.) to track user behavior, conversion rates, and engagement
Conduct deep-dive analyses on web traffic, user journeys, conversion funnels, and A/B testing results
Present data-driven insights and recommendations to stakeholders and cross-functional teams
Automate reporting processes for efficiency and accuracy
Additional tasks may be assigned
Qualification
Required
Bachelor's Degree
7+ years of experience in Customers Analytics
5+ years of experience in Digital Analytics
5+ years of managing associates
Strong quantitative and qualitative analytical skills
Experience in Adobe Analytics, Adobe Clickstream
Passion for the customer and using data to identify and improve customer experiences
Excellent verbal and written communication
Ability to lead through ambiguity and find innovative ways to answer business questions
Experience leading both directly and through influence
Company
Kohl's
Kohl’s is a leading omnichannel retailer with more than 1,100 stores in 49 states.
H1B Sponsorship
Kohl's has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (8)
2024 (10)
2021 (26)
2020 (21)
Funding
Current Stage
Public CompanyTotal Funding
$360M2025-05-15Post Ipo Debt· $360M
1992-05-19IPO
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