Transitions Counseling and Consulting · 3 days ago
Fractional Director of Marketing and Community Engagement
United States
Full-time
Remote
Lead/Staff, Director/Executive
$5,000/mo - $5,000/mo
5+ years expTransitions Counseling and Consulting is a provider of accessible mental health services for children, teenagers, and adults. They are seeking a Fractional Director of Marketing and Community Engagement to develop and execute marketing strategies, oversee brand image, and drive market share growth.
Health CareMental HealthPsychology
Responsibilities
Develop and implement marketing strategies that align with company goals
Develop, implement, and oversee marketing initiatives across digital platforms, print media, and community outreach efforts to build a strong referral network and drive effective engagement
Directly build, strengthen, and sustain strong relationships with key community partners and referral sources to understand their needs, provide tailored support, and effectively showcase the company's services
Manage all facets of digital marketing, including SEO, PPC, email campaigns, CRM systems, social media, and content creation strategies
Oversee online reputation management, ensuring timely and professional responses to client feedback, reviews, and inquiries from external organizations
Manage the marketing team and coordinate efforts with other departments to ensure marketing efforts align with organizational goals
Develop and manage the marketing budget, ensuring efficient allocation of resources
Develop, track, analyze, and report marketing data and KPIs and continuously optimize marketing strategies to improve results
Qualification
Required
Bachelor's degree from an accredited institution in business, marketing, or related field
5+ years of experience in business development, marketing, or related field
Experience in multi-site, multi-state outpatient healthcare, preferably in behavioral health, counseling, or psychiatry
Demonstrated ability to effectively lead marketing teams to produce results and achieve organizational goals
Prior experience in executing digital, print, and in-person marketing and business development initiatives
Prior experience with social media platforms/marketing and CRM systems
Strong basic computing skills with Microsoft Office programs (Word, Excel)
Professionalism: Approaches others in a tactful manner; Reacts well under pressure; Treats others with respect and consideration regardless of their status or position; Accepts responsibility for own actions; Follows through on commitments
Communication: Speaks and writes clearly and persuasively in positive or negative situations; Listens and gets clarification; Responds well to questions; Demonstrates group presentation skills; Participates in meetings
Analytical: Synthesizes complex, diverse information; Collects and uses data; Uses critical thinking and experience to complement data; Designs and implements practical workflows and procedures
Problem Solving: Identifies and resolves problems in a timely manner; Gathers and analyzes information skillfully; Develops alternative solutions; Works well in group problem solving situations; Uses reason even when dealing with emotional topics
Judgment: Displays willingness to make decisions; Exhibits sound and accurate judgment; Supports and explains reasoning for decisions; Includes appropriate people in decision-making process; Makes timely decisions
Mission and values: Supports our mission, vision, and values
Company
Transitions Counseling and Consulting
Transitions Counseling and Consulting specializes in treating mental health concerns including depression, anxiety, PTSD/trauma.
51-200 employees
Funding
Current Stage
Growth StageRecent News
2025-06-11
Company data provided by crunchbase