JFrog · 14 hours ago
Senior Paid Media Manager
Seattle, WA
Full-time
Hybrid
Senior Level, Lead/Staff
$160K/yr - $170K/yr
10+ years expJFrog is reinventing DevOps to help the world’s greatest companies innovate. They are seeking a Senior Paid Media Manager to lead global paid media campaigns, ensuring a cohesive and data-backed presence across various platforms while acting as a strategic consultant to Demand Generation Campaign Managers.
Developer ToolsDevOpsEnterprise SoftwareSoftwareWeb Development
Responsibilities
Global Strategic Orchestration: Lead the high-level planning and optimization of digital paid media campaigns across Google, LinkedIn, X, Review Sites, Reddit, emerging LLM-driven channels, and YouTube. You aren't just buying ads; you are designing a global framework for the team to execute
Campaign Partnership & Integration: Act as the primary consultant to Demand Generation Campaign Managers to integrate paid media into broader marketing initiatives. You will guide channel strategy, audience architecture, and budget allocation to ensure paid media functions as a strategic growth lever, not a tactical afterthought across every major launch and campaign
Integrated Search & Marketplace Strategy: Partner closely with SEO and Content teams to drive brand authority across the modern search landscape, including AEO/GEO. You will lead our paid strategy on high-intent platforms like G2, Gartner, and 6sense to ensure that our paid presence and organic citations work together to make JFrog the dominant, recommended choice in AI-generated and peer-driven research
Functional Leadership: Serve as the strategic lead for our regional and channel-specific specialists. You will define global playbooks, campaign hierarchies, naming conventions, and optimization standards to ensure efficiency across all paid efforts
Full-Funnel Strategy: Architect a comprehensive, multi-channel journey that provides a seamless user experience from initial brand discovery to purchase. You will design integrated conversion paths that leverage a mix of high-value technical touchpoints to support both self-service adoption and enterprise-led growth. Your goal is to ensure all ad types and channels function as a single, frictionless ecosystem rather than isolated campaigns
Data-Driven Influence: Oversee the global tracking and attribution framework (GA4, SFDC, Looker). You will translate complex multi-channel data into a clear narrative of business impact, pipeline velocity, and ROI for leadership
Qualification
Required
10+ years of experience in B2B digital marketing and paid media for technical SaaS products (experience in DevOps, Cybersecurity, or Developer Tools is highly preferred)
Bachelor's degree required
Expert-level, hands-on experience executing and scaling high-budget campaigns across Google Ads, LinkedIn, Reddit and emerging paid channels
Proven track record of reaching new prospects across developer and security audiences with precision and credibility
Proven ability to architect complex, multi-touch journeys that move users from awareness to purchase
Strong understanding of revenue attribution and how paid media influences both PLG and enterprise sales cycles
An understanding of SEO fundamentals and the ability to collaborate on AEO/GEO strategies to ensure a unified brand presence across traditional and AI-driven search engines
Expert-level experience with GA4, Salesforce (SFDC), and Looker Studio
Ability to translate data into actionable pipeline insights for leadership
Self-motivated, persuasive, and highly organized individual capable of acting in a global context across different markets, cultures and timezones as a strategic consultant to Demand Generation Campaign Managers
Providing functional direction to regional and channel specialists
Preferred
Deep experience managing and optimizing paid presence on third-party platforms including G2, Gartner Digital Markets, and 6sense (or similar ABM/Intent tools) to capture and convert high-intent accounts
Benefits
Equity package of restricted stock units (RSU)
Employee Stock Purchase Plan
Comprehensive benefits including medical, dental, vision, retirement, wellness and much more!
Hybrid work: 3 days in office / 2 days remote
Company
JFrog
JFrog provides software developers with a binary repository management solution.
1001-5000 employees
H1B Sponsorship
JFrog has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (19)
2024 (9)
2023 (11)
2022 (21)
2021 (10)
2020 (18)
Funding
Current Stage
Public CompanyTotal Funding
$226.5MKey Investors
Insight PartnersDell Technologies CapitalGemini Israel Ventures
2020-09-16Post Ipo Equity
2020-09-16IPO
2018-10-04Series D· $165M
Leadership Team
Shlomi Ben Haim
Co-Founder and CEO
Fred Simon
Co-Founder, Board Member and Executive
Recent News
DevOps.com
2026-01-16
2026-01-07
2026-01-06
Company data provided by crunchbase