Arm Candy · 14 hours ago
Media Investment Specialist
Dallas, TX
Full-time
Onsite
Entry, Mid Level
1+ years expArm Candy is an agency experiencing accelerated growth, seeking a Media Investment Specialist who is a data enthusiast with a passion for media solutions. The role involves executing and managing paid media campaigns across various platforms, collaborating with teams to create strategic proposals, and providing detailed analytics and reporting on media activity.
AdvertisingAnalyticsConsultingEducation
Responsibilities
Execute paid media campaign builds in social channels (Meta, Linkedin, TikTok, Twitter, Reddit, Snapchat), programmatic channels (display, native, CTV, OLV, DOOH), search (Google Ads, Bing, Amazon), and shopper across a variety of DSPs
Manage a variety of accounts across different verticals
Collaborate with internal teams to formulate and create strategic proposals that meet identified objectives
Traffic Management: Manage the execution and deployment of creative assets and tags across search, social, and programmatic video and display campaigns: Ad-serving, trafficking, optimization troubleshooting, etc
Analytics & Operations Strategy: Provide high-end monitoring and detailed reporting of media activity. Monitor KPIs (Leads, Sales, ROAS, etc.) daily and work on standard and executive-level reporting and activity summaries
Support agency teams during operational and business reviews and acting as a critical team member for operational and technical discussions
Campaign Monitoring: Identifying and escalating potential technical issues and opportunities to refine campaign performance across search, social, and programmatic display and video campaigns
Create data visualizations in Google Looker Studio that help tell a campaign’s story in a way that is digestible to clients
Create pixels, tag websites, and ensure accurate conversion tracking across channels
Maintain open communication with vendor partners and execute PMPs and PG deals
Work closely with media management, and appear on client-facing calls
Qualification
Required
Must be located in DFW or willing to relocate
Bachelor's degree required
1-2+ years of working experience in digital ad operations or technical account manager role within the digital advertising field
Hands-on experience in at least one of the following: Google Ads, Bing Ads, Meta, TikTok, LinkedIn, Campaign Manager (CM360), or DSPs (DV360, TTD, Viant, etc.)
Outstanding analytical and project management skills. Extreme attention to detail and the ability to handle several projects concurrently under deadline pressure is essential
Ability to work effectively with internal team members and external clients and other agency partners
Ability to create accurate projections based on data analysis
Ability to multi-task and perform under pressure
Proactive initiative — A team player who is accountable for delivering accurate, timely and insightful reports, recommendations and POVs
Comfort with a client-facing environment
Act as an internal expert across media buying, tagging, reporting, analytics, and insights
Lead both internal and external training sessions
Insights into strategic MarTech recommendations for the betterment of campaigns
Preferred
Master's degree is a plus
Data visualization experience (Google Looker, Tableau)
Data aggregator experience (Funnel)
Experience with project management software (Asana)
Google Ads Certified
Meta Blueprint Certified
Prior agency experience
Company
Arm Candy
Arm Candy specializes in media buying, media planning, data analytics, media education, campaign management, and media consulting services.
11-50 employees
H1B Sponsorship
Arm Candy has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2024 (1)
2023 (2)
2022 (1)
2020 (2)
Funding
Current Stage
Early StageLeadership Team
John Lods
Chief Executive Officer
Recent News
2024-05-21
Company data provided by crunchbase