disney ยท 15 hours ago
Senior Digital Analyst
Celebration, FL
Full-time
Onsite
Senior Level
5+ years expDisney is seeking a Senior Digital Analyst to support the Walt Disney World My Disney Experience mobile app ecosystem. The role involves generating technical requirements for analytics, conducting analyses, and collaborating across teams to enhance mobile app analytics and decision-making processes.
Audio Recording and ProductionMusic
Responsibilities
Serve as the mobile app digital analytics subject matter expert, representing data collection strategies and translating business questions into actionable analytics use cases
Analyze mobile app data to uncover behavioral patterns, identify opportunities, and diagnose operational or experience issues
Transform complex findings into clear, compelling stories and build impactful visualizations, reports, and presentations that engage both technical and business audiences
Convert analytical needs into technical requirements, developing tagging strategies and instrumentation specifications for native app platforms to ensure accurate data capture
Collaborate with product, engineering, and implementation teams to integrate analytics tools (e.g., Adobe SDK, app lifecycle tracking), validate tracking, and troubleshoot implementation gaps
Define and execute quality assurance procedures, conducting thorough validation across devices, OS versions, and app builds to maintain data accuracy and reliability
Manage recurring performance reporting (weekly, monthly, quarterly), lead deep dive analyses and ad hoc investigations, and support product, marketing, and operational teams with actionable insights
Use measurement insights to recommend optimization tactics that enhance engagement, conversion, and overall guest experience
Qualification
Required
5+ years relevant work experience in an analytical field
3+ years of experience with digital analytics tools such as Adobe Analytics or Google Analytics
3+ years of experience developing tagging strategies for mobile applications
Experience with Adobe Mobile App Analysis
Experience analyzing native Mobile App transactional flows
Ability to derive actionable insights from data and effectively guide decision-making
Ability to effectively QA analytics tracking on mobile app platforms
Ability to manage multiple priorities in a fast-paced, complex business environment
Excellent written and verbal communication skills
Proactive problem-solving and critical thinking skills
Ability to manage time effectively and consistently meet deadlines
Proficient in Microsoft Office suite
Bachelor's degree in Data Analytics, Computer Science, Statistics, Mathematics, Business Analytics, Economics, or a closely related quantitative/analytical discipline
Preferred
7+ years web & app analytics experience
Travel industry and ecommerce experience
Ability to apply statistical rigor to analyses
Knowledge of mobile app/web page construction and/or user experience design
Experience with push and in-app messaging analytics
Experience with business intelligence tools
Experience with automated tools for data validation, tag accuracy, and improving overall data quality
Experience with SQL, Hive, Python and/or other programming languages
MBA or Advanced degree in an analytics field
Benefits
Health and savings benefits
Educational opportunities
Special extras that only Disney can provide
Company
disney
disney.com
11-50 employees
H1B Sponsorship
disney has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (83)
2024 (63)
2023 (96)
2022 (130)
2021 (30)
2020 (40)
Funding
Current Stage
Early StageCompany data provided by crunchbase