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Ajax Systems · 1 month ago

B2B Marketing Manager North America (remote, based in US or Canada)

United States

Full-time

Remote

Senior Level

5+ years exp

Ajax Systems is an international technological company and Europe's largest security system manufacturer. The B2B Marketing Manager will develop and execute regional marketing strategies to drive sales growth and strengthen partnerships, while leading various marketing initiatives and collaborating closely with the Business Development Team.

ManufacturingSecurity

Responsibilities

Develop and execute regional marketing strategies to drive B2B sales growth and strengthen partnerships within the assigned region

Plan, manage, and execute targeted marketing campaigns aligned with the Regional Business Plan and overall company strategy, focusing on expanding and accelerating sales opportunities

Lead all B2B marketing initiatives in close collaboration with the Business Development Team — including promotions, trade shows, seminars, webinars, certification programs, case studies, presentations, trade marketing, professional media publications, and partner motivation programs

Exercise strategic decision-making on regional marketing activities to support sales objectives and ensure alignment with business goals

Monitor, analyze, and report on marketing campaign performance and financial outcomes, recommending improvements to enhance efficiency and ROI

Develop, localize, and maintain marketing materials and tools, while contributing to the creation of partner development resources by representing regional market needs and specificities

Oversee the implementation of marketing policies within the distribution network, ensuring all partners receive and effectively utilize marketing assets and materials provided by Ajax HQ

Act as a regional ambassador, sharing local market insights and partner feedback with the global marketing team to influence strategic direction

Conduct in-depth analysis of partner performance and market dynamics to identify growth opportunities and strategies for increasing Ajax’s market share

Collaborate closely with partner marketing, product, and sales teams to strengthen Ajax’s brand presence and drive sustainable sales growth

Coordinate effectively across internal and external stakeholders, ensuring consistent communication and seamless execution of all marketing initiatives

Qualification

B2B marketing experienceMultichannel marketing strategiesProduct launch experienceSecurity industry backgroundCross-functional collaborationResults-driven approachProactive mindsetLeadership skills

Required

5+ years of experience in B2B marketing, ideally in a fast-paced or growth-oriented environment

Background in the security industry is a strong advantage

Proven track record in planning and executing successful product, service, or market launches, with strong cross-functional collaboration and leadership skills

Deep understanding of multichannel marketing strategies and the full marketing mix

Demonstrated success in delivering commercially impactful marketing projects

Proactive, open-minded, and results-driven professional with an ambitious yet easy-going approach

Willingness to travel across the USA