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Deloitte · 6 hours ago

Associate Strategy Director, Social (Manager level)

New York, NY

Full-time

Hybrid

Mid, Senior Level

$144K/yr - $266K/yr

7+ years exp

Deloitte is a leading professional services firm that empowers organizations to build deeper relationships with customers through innovative strategies and advanced analytics. The Associate Strategy Director, Social will drive social media strategy, collaborating closely with various teams to oversee social and creator work for clients and support new business pursuits.

AccountingConsultingFinancial ServicesLegalProfessional ServicesRisk Management

Growth Opportunities

No H1B

Responsibilities

Define overarching social brand and campaign strategy, built from analysis of audience, culture and business factors

Understand and apply consumer trends in social and digital channels

Identify insights through social listening and culture mapping to build a strong brand narrative

Lead social and influencer strategy in line with brand and campaign objectives

Collaborate effectively with creative teams, acting as the voice of the brand and the influencer to create content that is authentic and differentiated

Work effectively within measurement tools to prepare reporting and optimization recommendations based upon relevant KPIs

Perform competitive and trend analysis

Lead workshops and other strategic planning sessions

Develop strategy and proposals for new business pitches

Create/implement operational efficiencies and social media processes for both internal and external teams

Qualification

Social media strategyBrand strategyAudience analysisPerformance measurementCompetitive analysisCreative collaborationOperational efficienciesNew business proposalsTrend analysisOnline research toolsTeam management

Required

7+ years at a social, digital, creative or branding agency or a social media or tech platform

5+ years experience defining and delivering social media strategy that aligns with brand and business objectives

Ability to travel up to 30% on average based on the work you do and the clients and industries/sectors you serve

Must be legally authorized to work in the United States without the need for employer sponsorship, now or at any time in the future

Preferred

Bachelor's degree or higher preferred

Minimum of 5 years of demonstrated expertise in the operation of social media channels within earned, owned, and paid marketing environments, including the ability to articulate how these channels integrate with broader branded advertising tactics

Minimum of 3 years' experience with online research tools, such as YouGov, Simmons