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American Express · 1 day ago

Loyalty MET Senior Analyst - Marketing

New York, NY

Full-time

Hybrid

Senior Level

$78K/yr - $125K/yr

American Express is a company with a long history of innovation and commitment to its customers. The Loyalty MET Senior Analyst will be responsible for the campaign development, implementation, and execution of marketing strategies to enhance customer loyalty and drive efficiencies in processes.

Credit CardsFinanceFinancial ServicesPaymentsTravel

Comp. & Benefits

No H1B

Responsibilities

Serve as the technical and subject matter expert for the Marketingforce product in relation to campaign setup on behalf of Loyalty MET

Manage end-to-end campaign execution for one or more channels on an ad hoc basis

Serve as main point of contact for end to end execution of Marketing campaigns

Support marketing strategy improvements

Assist with hiring, training, and development of new colleagues as they join the team, mentoring junior colleagues on best practices

Manage compliance review process

Coordinate with tech and product management to complete any required updates

Support efforts designed to improve the customer experience

Build cross-functional relationships across multiple internal and external partners

Become a team leader in driving change and creating efficiency in job execution

Support the Marketingforce migration strategy, spearheading weekly cross-functional leadership meetings, leading implementation of tests and reporting on progress to leadership

Qualification

Campaign executionMarketingforce expertiseAnalytical skillsStrategic thinkingProject managementRelationship managementPositive energyOrganizational skillsAdaptabilityTeam leadership

Required

Ability to easily adapt and come up-to-speed quickly across various channels, and their associated dynamics, to support immediate team needs

Capacity to be agile and pivot appropriately when challenged with new information or evolving circumstances

Desire to join a high-profile, results-oriented and dynamic team

Ability to work in a fast-paced, constantly evolving environment

Candidate must have a strong mix of analytical skills and strategic thinking with a demonstrated ability to drive business results

Organizational skills including attention to detail, balancing multiple priorities effectively, managing tight timelines and driving seamless, high-quality execution with a compliance mindset

Proven ability to establish and leverage relationships built on trust

Ability to bring humor and positive energy to a large, dynamic team