Disney Experiences · 2 days ago
Director, Global Brand Commercialization –Disney Classics/Nat Geo
Disney Experiences is seeking a Director, Global Brand Commercialization for Disney Classics and Nat Geo brands. The role focuses on analyzing brand health globally and driving growth strategies through collaboration with various teams to implement effective brand initiatives.
Entertainment
Responsibilities
Identify category, market, licensee, and audience opportunities for growth to deliver franchise objectives and collaborate on growth target
In partnership with the Vice President, drive development of integrated franchise strategies and brand expansion efforts globally
Own relationship with relevant content & brand owners. Evaluate & prioritize new IP & other opportunities
Collaborate effectively with Regional Brand & Franchise partners, Category partners and Cross-Functional partners
Contribute to building and strengthening a culture that is nimble, productive, forward looking, and entrepreneurial. Ensure agendas and action schedules for meetings, including absent stakeholders
Role model integrity, champion change and be a positive ambassador for the Walt Disney Company. Create a meeting culture with the right people at the table, where everyone contributes
Support and guide ideation and implementation of the global franchise strategies. Work effectively with a virtual team (category, retail, marketing, and local teams), supporting and guiding them towards reaching the set commercial objectives
Act as a brand steward for the managed franchises, supporting the business with reviews and approvals to ensure consistency and compliance to the franchise attributes and goals
Represent the brand for all selected internal and external presentations and meetings, supporting the VP, Global Brand Commercialization
Qualification
Required
Proven experience of building effective relationships, leading and managing change and collaboration across departments to achieve financial targets and joint goals
Experience leading different senior stakeholders and getting support through negotiation and influencing, demonstrating resilience, tenacity and diplomacy
A blend of commercial and marketing skills
Financial acumen understanding lever that can be pulled to deliver commercial growth on a Global scale
Strong people management skills, comfortable managing a small team and in-direct stakeholders
Ability to use different influencing styles to achieve end goal
Comfortable using and working through a matrix structure to deliver the end solution
Able to drive internal focus through visual sales tools and compelling strategy
Open communicator who shows curiosity for solution seeking
Understanding of Global perspective, external context and regional differences
Understanding of multiple categories across consumer product
An impressive presenter with ability to deliver a compelling message to a varied group (internal and external)
Bachelor's degree or equivalent
Benefits
A bonus and/or long-term incentive units may be provided as part of the compensation package
The full range of medical, financial, and/or other benefits
Company
Disney Experiences
Disney Experiences brings the magic of Disney stories and franchises to life through theme parks, resorts, cruise ships, unique vacation experiences, products and more around the world.
H1B Sponsorship
Disney Experiences has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (83)
2024 (63)
2023 (96)
2022 (130)
2021 (30)
2020 (40)
Funding
Current Stage
Late StageLeadership Team
Company data provided by crunchbase