Vice President of Marketing jobs in United States
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CarePilot · 1 week ago

Vice President of Marketing

positionKansas City, MO
timeFull-time
remoteOnsite
seniorityDirector/Executive

CarePilot is building healthcare technology to enable a world of medicine without the mouse and keyboard. They are seeking a Vice President of Marketing to build and lead the company’s marketing function, define CarePilot’s narrative, and establish the company as a trusted thought leader in clinical AI.

Artificial Intelligence (AI)Health Care

Responsibilities

Define and articulate CarePilot’s positioning, messaging, and category narrative within healthcare AI
Establish CarePilot as a thought leader through content, speaking, partnerships, and earned media
Shape how the market understands ambient AI, clinical automation, and the future of clinical work
Ensure consistent, credible storytelling across all external touchpoints
Own ICP definition, segmentation, and messaging by buyer persona
Translate product capabilities into differentiated value propositions for clinicians, administrators, and healthcare organizations
Partner closely with sales to improve conversation quality, sales enablement, and close rates
Design and evolve CarePilot’s go-to-market motion as the company scales
Build and execute early-stage demand generation across inbound, outbound, and content-led channels
Develop case studies, customer proof points, and narrative assets that build trust in a conservative market
Experiment rapidly, measure signal, and double down on what works
Stand up core marketing infrastructure, tooling, and attribution systems
Build the marketing function from zero, initially executing directly before hiring
Establish processes, metrics, and operating rhythms for a scalable marketing organization
Manage agencies and contractors as needed, with a bias toward internal ownership

Qualification

Healthcare marketing experienceGo-to-market strategyBuilding marketing functionCreativity in storytellingStrategic judgmentHands-on executionComfort with ambiguity

Required

Significant experience in healthcare or healthtech marketing, selling into provider organizations
Prior experience in a senior or lead marketing role, ideally in an early or growth-stage company
Demonstrated ability to build a marketing function and go-to-market strategy from scratch
Strong strategic judgment paired with willingness to execute hands-on
Proven creativity in outreach, storytelling, and narrative development
Comfort operating with limited data, high ambiguity, and fast iteration cycles

Company

CarePilot

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CarePilot is an innovative platform aimed to better healthcare experiences via the use of AI.
dateFounded in 2023
location
Kansas City, Missouri, USA
people-size11-50 employees
web-link
https://www.carepilot.com/

Funding

Current Stage
Early Stage
Total Funding
$3.2M
Key Investors
Mucker Capital
2025-06-16Seed· $2.5M
2024-08-01Pre Seed· $0.7M

Leadership Team

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John O'Hearn
Co-Founder/Advisor
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Tanner Helton
Co-Founder & VP of Engineering
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Recent News

Startland News
Summer funding pushes CarePilot to team hires, AI accolades, healthtech product launch
2025-11-05
Company data provided by crunchbase