WEARSHIKA · 6 days ago
Fashion PR Intern
WEARSHIKA is seeking a Fashion PR Intern who is passionate about fashion, media, and storytelling. This role involves assisting in developing PR strategies, supporting fashion journalism initiatives, and brainstorming creative PR concepts to enhance brand visibility.
Apparel & Fashion
Responsibilities
Assist in developing and executing PR strategies aligned with Shika’s brand identity
Research and create a list of potential companies, brands, designers, influencers, magazines, and media platforms for collaborations and PR outreach
Support fashion journalism initiatives, including writing and pitching articles, brand stories, press releases, and editorials
Ideate and propose creative PR concepts, including non-traditional and digital-first PR approaches
Brainstorm and plan collaborations with creators, stylists, photographers, brands, and platforms
Identify new and innovative PR channels (events, digital campaigns, influencer seeding, community-based PR, experiential marketing, etc.)
Monitor fashion trends, media coverage, and competitor PR activities
Assist with social media storytelling and brand communication when required
Qualification
Required
Background or strong interest in Fashion, Marketing, PR, Journalism, or Communications
Excellent written and verbal communication skills
Strong research and organizational abilities
Creative thinker with an eye for trends and storytelling
Familiarity with fashion media, influencers, and digital platforms
Ability to work independently and bring fresh ideas to the table
Passion for fashion, branding, and culture
Company
WEARSHIKA
Shika is an affordable fashion brand that brings timeless Indian elegance to the modern shopper.
Funding
Current Stage
Early StageCompany data provided by crunchbase