INSPYR Solutions · 2 months ago
Digital Strategy Project Manager
INSPYR Solutions is a national expert in delivering flexible technology and talent solutions. As a Digital Strategy Project Manager, you will lead the marketing team in shaping digital initiatives to enhance brand visibility and drive growth, collaborating with cross-functional teams to align strategies with business goals.
Information TechnologyProfessional ServicesStaffing Agency
Responsibilities
Develop and refine comprehensive digital marketing strategies aligned with business objectives and target audiences
Define strategic priorities across paid, owned, and earned media to maximize brand impact and ROI
Partner with creative, media, and data teams to ensure consistency of messaging, positioning, and experience across channels
Analyze audience behavior, market trends, and competitor strategies to inform strategic decision-making
Identify emerging platforms, technologies, and consumer touchpoints to guide innovation in digital marketing
Translate data insights into actionable strategic recommendations for media, content, and performance improvement
Lead strategic planning for integrated campaigns, providing guidance on media mix, creative approach, and performance KPIs
Oversee the strategic framework for campaigns executed by internal teams or external partners
Ensure that all digital initiatives reflect a coherent brand narrative and measurable objectives
Collaborate with analytics teams to evaluate campaign outcomes and identify optimization opportunities
Provide ongoing strategic guidance on channel allocation, investment priorities, and audience targeting
Anticipate trends and adjust long-term strategy to maintain competitive advantage and efficiency
Act as a strategic advisor to stakeholders, presenting insights, strategies, and performance reports to senior leadership
Partner closely with media buyers, creative teams, and external agencies to ensure alignment and strategic coherence
Mentor junior team members, fostering a culture of data-driven thinking and continuous improvement
Qualification
Required
Bachelor's degree in Marketing, Business, Communications, or related field
Proven experience in digital strategy, media planning, or marketing consultancy roles
Strong understanding of digital ecosystems including paid media, social, search, programmatic, and emerging tech
Expertise in data interpretation and translating insights into actionable strategies
Excellent communication, presentation, and leadership skills
Familiarity with analytics tools (e.g., Google Analytics, Data Studio, Meta Insights, DSP dashboards)
Ability to manage multiple stakeholders and drive strategic alignment in fast-paced environments
Advanced English
Preferred
Master's degree
Bilingual proficiency (English/Spanish)
Company
INSPYR Solutions
INSPYR Solutions is a information technology staffing service providers.
Funding
Current Stage
Late StageLeadership Team
Recent News
2025-09-12
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