Crunchyroll · 17 hours ago
Principal Product Manager, Search & Content Understanding
San Francisco, CA
Full-time
Onsite
Lead/Staff
$221K/yr - $276K/yr
15+ years expCrunchyroll is a company dedicated to delivering anime and manga content to a global audience. The Principal Product Manager for Search & Content Understanding will lead initiatives to enhance discovery systems, collaborating with machine learning engineers and data scientists to optimize search and content intelligence across platforms.
Subscription ServiceVideo
Responsibilities
Search Innovation Deliver faster, smarter, and more relevant search experiences by combining relevance modeling, semantic understanding, and user intent prediction. Ensure every fan can find what they’re looking for—and discover something new—effortlessly
Content Understanding and Knowledge Graphs Develop and expand Crunchyroll’s metadata and knowledge graph systems to represent relationships between titles, creators, genres, and themes. Leverage both internal and third-party metadata to improve search, curation, and personalization fidelity
AI and ML Collaboration Partner with ML and data science teams to identify, pilot, and scale new AI-driven approaches to content understanding, query interpretation, and relationship modeling. Contribute to roadmap decisions on how ML systems shape discovery outcomes
Discovery Platform Integration Collaborate across curation, personalization, and engineering teams to ensure that metadata and search systems serve as a shared foundation for all discovery experiences. Drive alignment across tools and surfaces to unify how content is described and surfaced
Cross-Platform Enablement Own the search experience across Crunchyroll’s first-party platforms and work with the Partner Integrations team to ensure that the same relevance and metadata principles extend to third-party distribution partners (e.g., Apple, Amazon, Roku)
Experimentation and Optimization Champion a culture of data-informed iteration. Design experiments to evaluate model performance, query relevance, and engagement metrics, translating insights into actionable improvements
Outcome Accountability Define and deliver measurable improvements in discovery KPIs such as search success rate, time-to-engagement, catalog depth, and minutes watched from discovery-driven entry points
Qualification
Required
15+ years in product management, including 5+ years leading search, personalization, or metadata systems in streaming media, large-scale consumer, or content platforms
Deep understanding of content modeling, tagging, and knowledge graph architecture, with experience integrating structured and ML-derived metadata into user-facing systems
Skilled in the design and optimization of search systems, query understanding, ranking logic, and data pipelines that improve retrieval quality and user satisfaction
Proven track record of defining and delivering KPIs tied to engagement, relevance, and catalog utilization
Able to articulate a discovery systems vision that balances innovation with measurable business outcomes
Experienced in leading cross-functional collaboration with ML, engineering, design, curation, and data science to deliver unified discovery capabilities
Benefits
Receive a great compensation package including salary plus performance bonus earning potential, paid annually.
Flexible time off policies allowing you to take the time you need to be your whole self.
Generous medical, dental, vision, STD, LTD, and life insurance
Health Saving Account HSA program
Health care and dependent care FSA
401(k) plan, with employer match
Employer paid commuter benefit
Support program for new parents
Pet insurance and some of our offices are pet friendly!
Company
Crunchyroll
Crunchyroll is a video service provider for Japanese animated productions and Asian media services. It is a sub-organization of Ellation.
1001-5000 employees
H1B Sponsorship
Crunchyroll has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (23)
2024 (15)
2023 (6)
2022 (8)
Funding
Current Stage
Late StageTotal Funding
$26.8MKey Investors
Otter MediaTV Tokyo
2020-12-09Acquired
2015-11-20Series Unknown· $22M
2010-03-25Series Unknown· $0.75M
Leadership Team
Punnoose Isaac
SVP and Head of Center for Data and Insights
Monique Barash
VP, People & Capabilities
Recent News
torrentfreak.com
2026-01-13
2026-01-11
Company data provided by crunchbase