Philadelphia International Airport (PHL) · 1 week ago
Complex Marketing Manager job
Philadelphia, PA
Full-time
Onsite
Mid, Senior Level
3+ years expCrescent Hotels & Resorts is a team of hospitality professionals dedicated to providing exceptional experiences for guests. The Complex Marketing Manager will lead marketing strategy and execution across multiple Hilton-branded and Marriott-branded hotels, ensuring revenue growth and brand consistency while managing stakeholder relationships and marketing initiatives.
Air Transportation
Responsibilities
Support and execute annual and quarterly marketing plans for each hotel, working closely with the Crescent corporate team
Conduct market research, competitive analysis, and trend monitoring to inform strategy
Lead organic social media strategy and execution for all complex hotels, ensuring brand alignment and high-quality content across Instagram, Facebook, and LinkedIn
Drive engagement growth through community management, timely responses, proactive audience interaction, and social listening
Plan, produce, and publish content, including copywriting, photography direction, short-form video, and on-property content capture
Maintain digital channels including websites, email marketing, and storefronts
Manage digital asset organization for each property
Build relationships with local businesses, tourism boards, CVBs, chambers, and event organizers to develop cross-promotional opportunities
Support influencer, creator and partnerships in alignment with Hilton and Marriott brand guidelines
Ensure every touchpoint - digital, print, social, on-property collateral - aligns with Hilton and Marriott brand standards
Serve as the point of contact for Crescent corporate digital teams
Maintain property fact sheets, presentations, and brand assets
Support and guide hotel GMs, DOSMs, F&B leaders, and operations teams on marketing needs
Manage creative timelines, vendor partnerships, production schedules, and budgets
Coordinate campaign rollouts across multiple properties and channels
Qualification
Required
3-5+ years of experience in marketing, ideally within hotels, travel, lifestyle brands, or multi-unit/complex environments
Strong digital marketing skills (website CMS, social media, analytics)
Excellent writing skills across formats (web, social, email, collateral)
Strong project management: able to juggle multiple properties, deadlines, and stakeholders
Ability to collaborate with cross-functional teams and communicate with executive leaders
Experience in hospitality photography, videography, or influencer management is a plus
Preferred
Familiarity with Hilton and Marriott brand systems, brand guidelines, and digital platforms (preferred but not required)
Detail-oriented and highly organized
Creative thinker with a strong eye for design and brand consistency
Comfortable in a fast-paced environment with shifting priorities
Revenue-minded with a data-driven approach
Confident representing multiple hotels and their unique value propositions
Benefits
Health & wellness programs
Best in class learning and development
Travel discounts
Company
Philadelphia International Airport (PHL)
Philadelphia International Airport is owned and operated by the City of Philadelphia provides provide Airport news, information & fun stuff.
501-1000 employees
Funding
Current Stage
Late StageTotal Funding
unknownKey Investors
Federal Aviation Administration
2023-02-28Grant
Leadership Team
Atif Saeed, A.A.E., IAP
Chief Executive Officer
Camille Tomlin
Deputy Chief Technology Officer
Recent News
Business Insider
2025-11-07
The Philadelphia Inquirer
2025-11-05
The Philadelphia Inquirer
2025-10-09
Company data provided by crunchbase