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YMCA of the Suncoast · 18 hours ago

Marketing and Communications Director

Clearwater, FL

Full-time

Onsite

Director/Executive

$56K/yr - $59K/yr

YMCA of the Suncoast is seeking a Marketing and Communications Director to oversee communication functions that enhance public awareness and support for the organization. This role involves collaborating with the Tampa Metropolitan YMCA communications team and managing social media efforts, project requests, and internal communications to promote the YMCA's mission and programs.

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Responsibilities

Act as a liaison to the Tampa YMCA marketing/communications team

Work with Marketing Partner to manage and plan a wide variety of audio, graphic, print, online, and video content for programs and activities that maximize the YMCA Cause and enhance membership and program

All CEO and senior leadership communications, including newsletters, annual report, award/recognition submission, and internal announcements

Provide leadership in organizing the Association's Annual Celebration

Work with each branch executive team on stories to support the mission of the Y

Lead all social media efforts for the association, including strategy, planning, analytics, monitoring, and execution for all branches and association pages

Consistently use such tools as media releases, news alerts, media events, photography, and video to grow relationships with media and expand the YMCA of the Suncoasts' presence in the media

Actively seek to develop relationships with media and maintain media databases to include all forms of print and electronic media

Collaborate with senior leadership to effectively implement the communications elements of the crisis communications plan as needed

Collaborate with the VP of Membership to promote and monitor membership and program participation, while assuming a leadership role in cultivating and retaining participants

Manage internal YMCA brand compliance

Manage website email inquiries

Create a nurturing and safe environment by reporting suspicious activity that may lead to child abuse or may violate the code of conduct. Ensure the safety and maintenance of spaces by keeping supplies organized, maintained and clean facility and care for equipment

Lead and/or participate in Association committees and work groups as assigned

Prepare and manage an annual budget in accordance with the YMCA of the Suncoast's best practices while working within the Tampa allotted dollars

Represent and promote the YMCA in the local community, developing positive working relationships with other organizations, businesses, and government entities

Lead the planning and delivery of the Annual Celebration to advance the Y in the community

Work with the Philanthropy team in fundraising efforts, including video production support, essaging, event planning and execution

Participate in Annual Campaign efforts

Participate in the organization of branch special events for fundraising and mission advancement