Creative Strategist jobs in United States
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Prenetics · 20 hours ago

Creative Strategist

Prenetics is a leading health sciences company focused on consumer health, and they are seeking a highly imaginative and strategic Creative Strategist to drive performance through innovative storytelling. This role is central to the brand’s voice and vision, responsible for executing groundbreaking creative campaigns that resonate with a global audience.

BiotechnologyGeneticsHealth CareHealth DiagnosticsPersonal HealthWellness

Responsibilities

Drive Content Creation: Drive content creation across channels by generating winning ads: lead concepting, copywriting, scripting, and directing for scroll-stopping videos and visuals
Scale Creative Output: Scale creative output by owning content and asset velocity goals, and by building and implementing AI-powered content systems
Develop Growth Strategies: Develop playbooks, UGC frameworks, new formats, and test strategies to unlock fresh growth
Analyze and Optimize: Interpret ROAS, CTR, hook rate, thumbstop rate, etc., to inform weekly creative optimizations
Lead Cross-Functionally: Demonstrate cross-functional leadership by aligning with Product, Marketing, Video, and CX to ensure creative integration and effectiveness
Innovate with AI: Use AI to accelerate creative ideation, copywriting, and production workflows
Map the Customer Journey: Develop strategic customer avatars and content that maps to key marketing funnel stages and brand goals

Qualification

Creative strategyContent creationPerformance marketingAI utilizationBrandingCustomer journey mappingStorytellingCross-functional leadership

Required

Have 2-5 years of experience in creative strategy, content, or performance roles
Have scaled creative content at a high-growth consumer brand (bonus points if you've harnessed AI to do so)
Are well-organized and operate at a high creative velocity, thriving in fast-paced, bottoms-up teams
Love storytelling but live for results, with a keen eye for branding, detail, and copy
Can apply our customers' lens to everything you create, ensuring our message always resonates

Benefits

Impact: Your ideas directly translate to business results and brand love.
Team: Join a team of grounded, ambitious, and kind coworkers who are passionate about our mission.

Company

Prenetics

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Prenetics is a genetic and diagnostic health testing company that helps to identify health risks with the use of DNA sequencing technology.

Funding

Current Stage
Public Company
Total Funding
$235.65M
Key Investors
Apis PartnersPing An
2025-10-27Post Ipo Equity· $48M
2022-05-18Post Ipo Equity· $120M
2022-05-18IPO

Leadership Team

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Danny Yeung
CEO / Co-Founder
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Lawrence Tzang
Co-founder & CSO
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Company data provided by crunchbase