Prenetics · 22 hours ago
Creative Strategist
United States
Full-time
Remote
Entry, Mid Level
2+ years expPrenetics is a leading health sciences company focused on consumer health, and they are seeking a highly imaginative and strategic Creative Strategist to scale their content engine. The role involves conceiving and executing innovative storytelling campaigns that resonate with a global audience while driving performance through creative content creation and optimization.
BiotechnologyGeneticsHealth CareHealth DiagnosticsPersonal HealthWellness
Responsibilities
Drive Content Creation: Drive content creation across channels by generating winning ads: lead concepting, copywriting, scripting, and directing for scroll-stopping videos and visuals
Scale Creative Output: Scale creative output by owning content and asset velocity goals, and by building and implementing AI-powered content systems
Develop Growth Strategies: Develop playbooks, UGC frameworks, new formats, and test strategies to unlock fresh growth
Analyze and Optimize: Interpret ROAS, CTR, hook rate, thumbstop rate, etc., to inform weekly creative optimizations
Lead Cross-Functionally: Demonstrate cross-functional leadership by aligning with Product, Marketing, Video, and CX to ensure creative integration and effectiveness
Innovate with AI: Use AI to accelerate creative ideation, copywriting, and production workflows
Map the Customer Journey: Develop strategic customer avatars and content that maps to key marketing funnel stages and brand goals
Qualification
Required
Have 2-5 years of experience in creative strategy, content, or performance roles
Have scaled creative content at a high-growth consumer brand (bonus points if you've harnessed AI to do so)
Are well-organized and operate at a high creative velocity, thriving in fast-paced, bottoms-up teams
Love storytelling but live for results, with a keen eye for branding, detail, and copy
Can apply our customers' lens to everything you create, ensuring our message always resonates
Benefits
Impact: Your ideas directly translate to business results and brand love.
Team: Join a team of grounded, ambitious, and kind coworkers who are passionate about our mission.
Company
Prenetics
Prenetics is a genetic and diagnostic health testing company that helps to identify health risks with the use of DNA sequencing technology.
51-200 employees
Funding
Current Stage
Public CompanyTotal Funding
$235.65MKey Investors
Apis PartnersPing An
2025-10-27Post Ipo Equity· $48M
2022-05-18Post Ipo Equity· $120M
2022-05-18IPO
Leadership Team
Danny Yeung
CEO / Co-Founder
Lawrence Tzang
Co-founder & CSO
Recent News
GlobeNewswire
2026-01-06
2026-01-06
Crowdfund Insider
2026-01-03
Company data provided by crunchbase