Mercedes-Benz USA · 11 hours ago
Marketing Strategy & Analytics Summer (STAR) Intern
Atlanta, GA
Internship
Onsite
InternMercedes-Benz USA is responsible for the sales, marketing and service of all Mercedes-Benz and Maybach products in the United States. The Brand & Marketing Strategy summer intern will learn about market research application to marketing strategies while collaborating with agency partners and internal teams to develop strategic briefs and analytics reporting.
AdvertisingAutomotiveMachinery Manufacturing
Responsibilities
Gather market research and intelligence to help inform marketing strategies and strategic brief development
Collaborate with agency partners, internal business units to develop strategic briefs and monthly analytics reporting
Attend weekly strategy meetings and work with agency partners to add agenda topics
Cross collaboration with agency Strategy team to develop campaign study reports and timelines
Alignment with Product Management Market Intelligence team to review and extract insights for strategic planning
Support research and presentation build for our diverse strategy initiatives
Participate in campaign planning process
Develop competitive analysis reports
Present key reports and briefings to marketing and agency teams
Qualification
Required
Must be a rising junior or rising senior enrolled in a Bachelor's program
Proficiency in PowerPoint and other MicroSoft Suite tools
Ability to analyze and interpret data
A self-starter who applies a solution-oriented approach
Strong problem formulation, problem-solving, time management, and prioritization skills
Strong oral and written communication skills
Preferred
Preferred concentration of study: Marketing
Preferred concentration of study: Brand Strategy
Preferred concentration of study: Communications
Preferred concentration of study: Business Administration
Preferred concentration of study: Business Management
Benefits
Mitarbeiterhandy möglich
Mitarbeiter Events
Gesundheitsmaßnahmen
Betriebliche Altersversorgung
Mobilitätsangebote
Flexible Arbeitszeit möglich
Mitarbeiterrabatte möglich
Coaching
Mitarbeiterbeteiligung möglich
Company
Mercedes-Benz USA
MBUSA is responsible for the distribution, marketing and customer service for all Mercedes-Benz products in the United States.
Founded in 1965
1001-5000 employees
Funding
Current Stage
Late StageLeadership Team
Dimitris Psillakis
Head of Marketing and Sales North America and CEO
Sanjeev Sharma
Head of IT Infrastructure and Cross Functions Marketing & Sales (CTO)
Recent News
2025-12-25
2025-12-24
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