Key Training Center · 1 month ago
Community Relations and Marketing Specialist
Inverness, FL
Full-time
Onsite
Entry Level
1+ years expKey Training Center is dedicated to supporting individuals with intellectual and developmental disabilities, and they are seeking a Community Relations and Marketing Specialist to enhance community engagement and marketing initiatives. The role focuses on building relationships, promoting programs, and expanding visibility for the organization through various outreach strategies.
Elder CareNon ProfitTraining
Responsibilities
Assist in planning, developing, and executing marketing and community outreach strategies to promote the Key Training Center's programs, events, and services
Work closely with the Media and Graphic Artist to coordinate social media, print materials, email campaigns, and other marketing efforts
Build and maintain relationships with community organizations, local businesses, media partners, and civic groups to enhance visibility and support
Represent the Key Training Center at community events, expos, and presentations to share information and promote engagement
Identify new outreach and partnership opportunities within Citrus County and other counties where the Key Training Center operates
Develop and maintain a marketing calendar that aligns with organizational goals and major events
Conduct outreach to other counties where the Key Training Center operates to strengthen partnerships, promote services, and identify new marketing opportunities
Assist with sponsorship outreach and donor cultivation in collaboration with the Foundation team
Support the planning and promotion of fundraising and awareness events
Assist with the coordination, setup/teardown, and execution of Key events as needed
Assist in writing press releases, newsletters, and social media posts to maintain consistent messaging and branding
Track marketing metrics and community engagement data to measure campaign effectiveness
Maintain promotional materials inventory and coordinate distribution as needed
Travel as necessary within Citrus County and other counties where the Key Training Center operates for outreach, events, and partnership meetings
Performs other duties as required or assigned
Qualification
Required
High school diploma or equivalent certification
One to three years related experience and/or training in areas of Marketing, Communications, or Public Relations
Valid Florida driver's license and safe driving record
Excellent Interpersonal, Verbal, And Written Communication Skills
Experience in community outreach, marketing, or public relations, preferably within a nonprofit or service-oriented organization
Strong communication and public speaking skills with the ability to engage a variety of audiences
Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint, Outlook)
Basic knowledge of Adobe Creative Suite (Photoshop, Illustrator, InDesign) and/or Canva
Ability to collaborate effectively with the Media and Graphic Artist to produce marketing materials and campaigns
Highly organized with strong attention to detail and the ability to manage multiple projects
Self-motivated and comfortable working both independently and as part of a team
Must be able to travel weekly to The Villages for outreach and relationship-building efforts
Ability to adapt to last-minute changes and prioritize tasks effectively
Willingness to assist with event preparation and on-site support as part of a collaborative team
Ability to work a flexible schedule, including evenings, weekends, or holidays as needed for events or outreach
Ability to promote a safe working environment and follow organizational safety procedures
Ability to embrace change in support of the organization
Willingness to comply with in-service training or other organizational mandates
Passion for supporting the Key Training Center's mission and positively representing individuals with intellectual and developmental disabilities
Preferred
Experience with social media platforms and email marketing systems
Company
Key Training Center
Key Training Center provides adult day training, nursing, and elder care services.
201-500 employees
Funding
Current Stage
Growth StageCompany data provided by crunchbase