My Amazon Guy · 3 months ago
Digital Advertising Specialist
United States
Full-time
Remote
Mid LevelMy Amazon Guy is a thriving digital marketing agency with over 500+ employees and a diverse range of clients. They are seeking a Digital Advertising Specialist to create and optimize advertising campaigns across various platforms to enhance their marketing efforts.
AdvertisingDigital MarketingE-CommerceSEO
Responsibilities
Create compelling and visually appealing ad content, including text, images, videos, and other media, tailored to each platform’s ad format
Launch, monitor, and optimize advertising campaigns on Google Ads, YouTube, Facebook, Instagram and LinkedIn to ensure they meet performance objectives
Define and target specific demographics, interests, and behaviors on Facebook and Instagram, as well as on YouTube, to reach the right audience
Choose optimal ad placements on these platforms, such as the Google Display Network, YouTube video ads, and Facebook/Instagram feeds and stories
Set up and manage conversion tracking to measure the effectiveness of ad campaigns, including tracking online sales, lead generation, or other desired actions
Improve ad quality scores on Google Ads by ensuring ad relevance, landing page quality, and expected click-through rates
Ensure ad content complies with platform policies and industry regulations
Stay up-to-date with changes and updates to the advertising platforms and adjust strategies accordingly
Collaborate with the creative team to ensure ad content is visually engaging and aligns with the brand’s messaging
Hit performance metrics agreed upon
Consistently communicate results, issues, and ideas with management
Qualification
Required
Bachelor's degree in Marketing, Business, Statistics, or a related field
Proven experience in digital marketing analytics, with a focus on Google Tag Management and Google Analytics
Strong analytical skills and proficiency in data analysis tools
Excellent communication and presentation skills
A dual Monitor setup is required (at least 8GB of RAM)
Must have at least 25 MBPS internet speed
Preferred
Google Tag Manager and Google Analytics certifications are a plus
Benefits
40 hours a week, 8 hours a day
Competitive salary base
Permanent WFH setup
Unlimited FREE access to MAG School courses and SOP Library!
Work schedule is in EST (Monday-Friday only)
Opportunities for professional development and career advancement
Company
My Amazon Guy
My Amazon Guy is a marketing agency specializing in PPC, SEO, marketing, merchandising, and brand launch.
Founded in 2018
501-1000 employees
H1B Sponsorship
My Amazon Guy has a track record of offering H1B sponsorships. Please note that this does not
guarantee sponsorship for this specific role. Below presents additional info for your
reference. (Data Powered by US Department of Labor)
Distribution of Different Job Fields Receiving Sponsorship
Represents job field similar to this job
Trends of Total Sponsorships
2025 (22803)
2024 (21175)
2023 (19057)
2022 (24088)
2021 (12233)
2020 (14881)
Funding
Current Stage
Late StageLeadership Team
Ken Zhou
Chief Operating Officer
Steven Pope
Founder
Recent News
2024-05-06
Company data provided by crunchbase