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Leonar · 2 hours ago

Senior Growth Manager

United States

Full-time

Remote

Mid, Senior Level

3+ years exp

Leonar is a fast-growing startup specializing in AI-powered short-form video editing. The Senior Growth Manager will play a crucial role in scaling the company's revenue from $7M to $20M ARR by optimizing growth strategies and testing new acquisition channels.

CRMRecruiting

Responsibilities

AARRR optimization: Diagnose drop-offs, define hypotheses, run A/B tests on onboarding flows, paywalls, pricing/packaging, trials, and lifecycle touchpoints

New channel testing: Rapidly test and stand up acquisition channels (paid, affiliates, influencers, programmatic SEO, partnerships, API integrations, community, review sites)

Paid acquisition: Hands-on with Meta, Google, YouTube. Build creatives and landing pages, tighten targeting, and scale only when unit economics are proven

Lifecycle & monetization: Email/SMS in-app nudges, winback, upgrade prompts, referral loops, and offers tied to user intent

CRO & landing systems: Spin up and iterate pages quickly (briefs, copy, layouts, analytics), run multi-variate tests, and templatize what works

Attribution & analytics: Maintain clean tracking. Build decision-ready dashboards. Quantify lift and kill weak bets quickly

Growth ops: Work directly with CMO/CTO and a tight product/design/engineering loop. Document learnings and turn them into playbooks

Qualification

SaaS growth experienceA/B testingPaid acquisitionAnalytics proficiencyExperimentation mindsetLanding page optimizationClear communicationHigh ownership