Vice President of Marketing - Digital Health & HealthTech jobs in United States
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Kinara Group ยท 8 hours ago

Vice President of Marketing - Digital Health & HealthTech

Kinara Group is partnered with a VC backed digital health business that is scaling its commercial and enterprise presence. The role involves leading the marketing function to build a measurable marketing engine in alignment with sales and product.

Biotechnology
Hiring Manager
James Higgins
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Responsibilities

Own the global marketing strategy and execution
Define positioning, messaging and market narrative
Build demand generation to support enterprise sales
Partner closely with sales to improve pipeline quality and conversion
Lead product marketing and go to market planning
Build and manage the marketing team and external partners
Own brand, content, PR and thought leadership
Track performance, attribution and return on investment
Work closely with product, clinical and customer teams
Present marketing plans and results to leadership and investors

Qualification

Digital health experienceMarketing strategyDemand generationB2B sales cyclesProduct marketingTeam managementData drivenCommercially mindedHiringDeveloping teams

Required

Senior marketing leadership experience in digital health or healthcare SaaS
Experience building marketing functions in VC backed companies
Strong understanding of enterprise B2B sales cycles
Proven capability across product marketing and demand generation
Comfortable operating at both strategic and execution level
Data driven and commercially minded
Experience hiring and developing marketing teams

Company

Kinara Group

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Kinara Group is more than a recruitment partner.

Funding

Current Stage
Early Stage
Company data provided by crunchbase