Search Engine Optimization Specialist jobs in United States
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WolfPack Advising · 3 days ago

Search Engine Optimization Specialist

WolfPack Advising is seeking an SEO Specialist to improve website visibility and drive organic traffic while supporting client marketing objectives through effective SEO strategies. This role involves onboarding clients, optimizing website content, and monitoring performance using various tools, with opportunities for growth within the company.

AdvertisingDigital MarketingSEOWeb Design

Responsibilities

Fully onboard clients to our SEO tools
Optimize Google Business Profiles & Manage Client Citations
Conduct keyword research to identify optimization opportunities
Optimize website content, metadata, and structure to align with SEO best practices
Execute on-page and technical SEO strategies to enhance website performance
Use tools like Google Analytics, Google Search Console, and SEMrush to track SEO performance
Create regular reports detailing traffic, rankings, and key metrics
Identify trends and recommend adjustments to improve results
Creating monthly reporting videos to explain KPIs and campaign performance to clients
Regularly communicating with clients via email, phone calls, and Google Meet to address questions, provide updates, and offer suggestions for improvements
Coaching clients on best practices for optimizing their website's results
Exploring new search related processes and improvements - AGO/GEO (AI Focus)
Collaborating with team members on projects to move the department forward
Participating in team meetings and contributing to strategic discussions
Work with the content and development teams to ensure SEO guidelines are met
Assist in link-building campaigns and outreach efforts
Stay updated on industry trends, algorithm updates, and SEO best practices
Completing certifications and trainings through online courses
Adapting to new tools and technologies to improve service effectiveness
Use keyword research tools to identify informational keywords (KD ≤ 30, search volume ≥ 150) relevant to client industries
Write and format 2 SEO-optimized blog posts per month per client, following best practices for headers, internal/external links, metadata, and readability
Ensure all blog posts pass Yoast SEO and readability standards before publishing
Use AI tools as a starting point when needed but ensure content is unique and high-performing
Create supporting blog graphics or coordinate with the design team as needed
Assisting with other digital marketing tasks as needed

Qualification

SEO principlesGoogle AnalyticsSEMrushWordPressGoogle Search ConsoleEagerness to learnClient communicationAttention to detailEffective communicationOrganizational abilities

Required

Must be a Tampa Bay Area resident for this remote position
Basic understanding of SEO principles and techniques
Understanding of WordPress, Google Business Profiles, & Other platforms
Familiarity with tools like Google Analytics, Google Search Console, and SEMrush or Ahrefs
Strong attention to detail and analytical skills
Effective communication and organizational abilities
Fluent and articulate writing and communication skills including the ability to take client meetings and phone calls
Eagerness to learn and adapt in a fast-paced environment
1 year of SEO experience through internships, study programs, previous roles, etc

Preferred

Familiarity with industries we serve (e.g., home services, healthcare, legal, and wedding vendors)

Benefits

401K (1:1 up to 3% match - option for 3.5% match on 4% contribution, after 1 year of employment)
Vision Insurance
Dental Insurance
Health Insurance
80 Hours of PTO per year
And more.

Company

WolfPack Advising

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WolfPack Advising offers digital marketing services including SEO, PPC, email marketing, and web design.

Funding

Current Stage
Early Stage

Leadership Team

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Aaron Shishilla
Chief Executive Officer
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Company data provided by crunchbase