Wealthsimple · 1 week ago
Product Marketing Manager - Active Trader
United States
Full-time
Remote
Mid, Senior Level
CA$116K/yr - CA$145K/yr
5+ years expWealthsimple is on a mission to help everyone achieve financial freedom by reimagining what it means to manage your money. They are seeking a Product Marketing Manager to support their Active Trader business, responsible for driving growth through strategic go-to-market initiatives and understanding trader needs and market trends.
FinanceFinancial ServicesFinTechImpact InvestingPersonal FinanceWealth Management
Responsibilities
Collaborate closely with Sales and Growth in the Active Trader Growth Pod to design and scale acquisition strategies that increase qualified trader leads
Own GTM execution, ensuring messaging is on point, campaigns run smoothly across stakeholders, and results are tracked and analyzed
Use your personal trading experience, client research, and internal data to uncover growth opportunities, advocate for trader needs and product roadmap priorities and champion marketing strategies that best resonate with this segment
Translate complex trading products into clear, compelling narratives for traders, helping the business stand out in a competitive market
Design and execute small-scale experiments to explore product or marketing optimizations, using results to influence bigger bets
Monitor the trading ecosystem, competitor offerings, regulations, and emerging opportunities to ensure Wealthsimple is at the forefront of innovation
Use AI tools to extract insights, streamline processes, and enhance the impact and reach of campaigns
Qualification
Required
5+ years of marketing experience in hyper-growth technology organizations
Active trading experience: You actively trade stocks, options, crypto, or other instruments and understand the behaviors, tools, and motivations of high-frequency traders
Proven track record of developing go-to-market plans, shaping positioning, and turning strategy into live campaigns
Strong cross-functional collaboration skills: you have high conviction in your ideas that span product and marketing and you bring out the best in others and ensure coordinated, high-quality delivery
Comfort diving into data to find growth opportunities, assess campaign impact, and translate insights into action
Fluency with AI tools that boost productivity and inform strategy
Sharp attention to detail, ensuring all materials are accurate, aligned, and trader-focused
Bias toward action: you thrive in fast-paced environments and are comfortable working with ambiguity
Growth mindset and challenger mentality: you seek opportunities to improve business outcomes, marketing approaches, and your own skills
Benefits
Top-tier health benefits and life insurance
Long-term group savings with employer match using our Wealthsimple for Business platform
20 vacation days + 4 wellness days per year, and unlimited sick and mental health days
90 days away program: Employees can work outside of Canada for up to 90 days per calendar year
A wide variety of peer and company-led Employee Resources Groups (e.g., Rainbow, Women of Wealthsimple, Black @ WS)
Company
Wealthsimple
Wealthsimple is a fintech company that offers digital financial services to help investors grow and manage their money.
1001-5000 employees
Funding
Current Stage
Late StageTotal Funding
$1.44BKey Investors
TCVAllianz XPower Financial Corporation
2025-10-27Series E· $393.04M
2025-10-27Secondary Market· $142.93M
2021-05-03Series B· $610.77M
Leadership Team
Michael Katchen
Co-founder & CEO
Radhika Kakkar
COO
Recent News
Canada NewsWire
2026-01-16
Calgary Herald
2026-01-08
Company data provided by crunchbase