AGS Youth Soccer Club · 3 days ago
Search Engine Optimization (SEO) Specialist
AGS Youth Soccer Club is one of the largest and fastest growing private youth sports operators in the GTA. They are seeking a talented SEO Specialist to build, launch, optimize, and scale paid campaigns across Meta and Google while also focusing on SEO improvements and technical audits.
Sports
Responsibilities
Plan, build, and optimize campaigns across Google Ads (Search, Performance Max) and Meta Ads (Facebook & Instagram)
Perform keyword research, audience segmentation, targeting refinement, and budget allocation
Monitor daily campaign performance, adjusting bids, creative, and targeting to achieve KPIs such as CPA and Conversion volume
Develop and test ad copy, creatives, and landing pages using A/B and multivariate testing
Implement conversion tracking using Google Tag Manager, GA4, and platform-specific tools
Prepare weekly and monthly performance reports with insights and optimization recommendations
Collaborate with creative team to brief ad messaging, visuals, and formats aligned with brand objectives
Conduct on-page SEO improvements including metadata, content optimization, keyword placement, and internal linking
Perform technical SEO audits (indexing, crawlability, Core Web Vitals, schema, site structure)
Track performance using Google Search Console, GA4, and Semrush
Identify opportunities for organic growth through competitive analysis and market research
Support link-building and outreach initiatives
Qualification
Required
2-4+ years of hands-on experience managing paid media campaigns, especially Google Ads and Meta Ads
Solid experience in Paid Ads creative strategy and testing
Proven track record of improving ROAS and managing budgets at scale
Strong proficiency with GA4, Google Tag Manager, Google Search Console, and major SEO tools (Semrush)
Solid understanding of search engine algorithms, ranking factors, and PPC best practices
Analytical mindset with ability to interpret data and turn insights into strategy
Excellent communication, project management, and time-management skills
Preferred
Experience with landing page optimization and CRO principles is a plus
Benefits
Competitive salary based on experience
A collaborative, creative in office work environment
Opportunity to work across multiple brands and industries
Career growth within the organization
Company
AGS Youth Soccer Club
We are a Fort Lauderdale-based soccer club specializing in premium soccer programs for kids between 18 months and 13 years of age.
Funding
Current Stage
Early StageCompany data provided by crunchbase