LanceSoft, Inc. · 1 week ago
Marketing Manager-III
NYC METRO, NY
Full-time
Onsite
Mid Level
$60/hr - $66/hrLanceSoft, Inc. is a company that operates within the advertising sector, and they are seeking a Marketing Manager to support their Ads New Ventures team. The role involves managing critical revenue operations, ensuring invoicing accuracy, and supporting programmatic enablement while collaborating cross-functionally to enhance consumer experiences.
Information Technology
Responsibilities
This role sits within Ads New Ventures and provides operational backbone across Mid-Market and International advertisers, supporting scaled execution as these segments grow
The position owns critical revenue operations, including invoicing accuracy, QA, and campaign setup aligned to advertiser billing requirements
It also plays a hands-on role in programmatic enablement, managing Keys Programmatic operations such as audience and catalog distribution to partners, monitoring data feeds, and maintaining overall platform and data-sharing health
In parallel, the role supports consumer-facing execution by building landing pages as needed and partnering cross-functionally to translate CX insights into tangible improvements
The ideal candidate is technically agile and execution-oriented, with familiarity in retail media or AdOps—agency experience is a strong plus
This person will be the primary owner of audience management in Hightouch, responsible for all audience builds, health checks, and acting as a technical lead as the team explores future audience and clean room solutions
They will also be explicitly accountable for internal documentation: owning the Ads New Ventures Wiki, proactively creating and updating SOPs, auditing accuracy, and ensuring new processes and changes are clearly documented as the business scales
Success in this role requires comfort working across data platforms and CMS tools, a proactive problem-solving mindset, and the ability to operate effectively amid ambiguity in a fast-paced, high-growth environment
Qualification
Required
Experience in operational backbone across Mid-Market and International advertisers
Ownership of critical revenue operations, including invoicing accuracy, QA, and campaign setup
Hands-on role in programmatic enablement, managing Keys Programmatic operations
Experience in audience and catalog distribution to partners
Monitoring data feeds and maintaining overall platform and data-sharing health
Building landing pages as needed
Partnering cross-functionally to translate CX insights into tangible improvements
Technically agile and execution-oriented
Familiarity in retail media or AdOps
Agency experience is a strong plus
Primary owner of audience management in Hightouch
Responsible for all audience builds and health checks
Acting as a technical lead for future audience and clean room solutions
Accountable for internal documentation and owning the Ads New Ventures Wiki
Proactively creating and updating SOPs
Auditing accuracy and ensuring new processes and changes are clearly documented
Comfort working across data platforms and CMS tools
Proactive problem-solving mindset
Ability to operate effectively amid ambiguity in a fast-paced, high-growth environment
Company
LanceSoft, Inc.
Established in 2000, LanceSoft is a pioneer in delivering top-notch Global Workforce Solutions and IT Services to a diverse clientele.
Founded in 2000
5001-10000 employees
Funding
Current Stage
Late StageLeadership Team
Ram Karuppusamy
Chairman & CEO
Simon Dealy
Chief Financial Officer
Company data provided by crunchbase