Executive Director, Client Marketing Initiatives jobs in United States
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Reinsurance Group of America, Incorporated · 2 weeks ago

Executive Director, Client Marketing Initiatives

Reinsurance Group of America, Incorporated is a Fortune 200 Company focused on life- and health-related solutions. The Executive Director, Client Marketing Initiatives is responsible for leading client-focused campaigns to enhance client engagement, acquisition, and retention while collaborating with various business units to implement effective marketing strategies.

Financial ServicesHealth InsuranceInsuranceLife InsuranceService Industry

Responsibilities

Collaborate with RGA Americas business leadership and account teams to identify complex business challenges and opportunities, translate them into appropriate marketing solutions, secure necessary resources, and lead program implementation
Direct cross-functional project teams to implement and execute targeted client campaigns while maximizing the value to RGA, delivering on the needs of business development, pricing, underwriting, actuarial services, underwriting services, operations, and other functional areas within the Americas regional business lines
Develop and amplify key messages for the Americas region through the curation and targeted dissemination of content marketing programs and strategic growth-focused campaigns, inclusive of the development, packaging, positioning, and launching of new services, solutions, and capabilities
Identify new, innovative ways to increase client engagement, which includes responsibility for the implementation and success measurement of those efforts
Curate and maintain execution plans for campaigns that clearly articulate their fit with global and regional strategies and demonstrate progress with established project success factors and other key performance indicators
Maintains regular and predictable attendance
Performs other duties as assigned

Qualification

Marketing strategyBusiness developmentClient engagementLeadership experienceAnalytical skillsMarket analysisProject managementCommunication skillsMicrosoft OfficeTeamworkProblem-solving

Required

Bachelor's Degree in Arts/Sciences (BA/BS) in marketing or related field required
15+ Years of experience and demonstrated leadership in marketing strategy and business development support, including working with a life/health insurance or financial services company required
6+ Years of technical / insurance / reinsurance marketing experience required
Marketing leadership experience required
5+ Years of experience working directly with executive leadership required
Advanced business acumen and deep subject matter expertise in marketing and business development practices. required
Demonstrated ability to provide tangible and effective support resulting in the achievement of business growth strategy objectives. required
Highly advanced oral and written communication skills, demonstrating the ability to be persuasive and convey sophisticated business concepts and to all stakeholders, including clients, vendors, and internal associates at all management levels. required
Comfortable working in a fast-paced environment and ability to manage multiple priorities and deadlines at once. required
Highly advanced ability to foster teamwork and implement change, employing advanced project management methodologies and delegating key responsibilities to other project team members. required
Advanced ability to investigate, analyze, and solve complex problems/issues. required
Ability to collect, analyze, and synthesize marketing insights from multiple sources, including advanced experience with market sizing, client segmentation and market share analysis. required
Advanced Microsoft Office, including MS Word and Excel skills. required
Travel as required. required

Preferred

Master's degree in Arts/Sciences (MA/MS) or MBA in marketing and/or communications preferred
Life/health reinsurance or life/health insurance-related experience preferred
7+ Years of experience working directly with executive leadership preferred

Benefits

Annual bonus plan
Long-term equity incentive plan
Full range of health, retirement, and other employee benefits

Company

Reinsurance Group of America, Incorporated

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Reinsurance Group of America, Incorporated (NYSE: RGA) is a global industry leader specializing in life and health reinsurance and financial solutions that help clients effectively manage risk and optimize capital.

Funding

Current Stage
Public Company
Total Funding
$1.35B
2025-02-26Post Ipo Debt· $700M
2024-05-08Post Ipo Debt· $650M
2008-12-18IPO

Leadership Team

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Axel Andre
Chief Financial Officer
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Jeffrey Hopson
SVP - Investor Relations
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Company data provided by crunchbase